Budget airlines in Asia : gold mines or minefields?
49 p.
| Main Author: | |
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| Other Authors: | |
| Format: | Thesis |
| Published: |
2010
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/35913 |
| _version_ | 1826120739612262400 |
|---|---|
| author | Simon Baccelli. |
| author2 | Wan Chew Yoong |
| author_facet | Wan Chew Yoong Simon Baccelli. |
| author_sort | Simon Baccelli. |
| collection | NTU |
| description | 49 p. |
| first_indexed | 2024-10-01T05:21:22Z |
| format | Thesis |
| id | ntu-10356/35913 |
| institution | Nanyang Technological University |
| last_indexed | 2024-10-01T05:21:22Z |
| publishDate | 2010 |
| record_format | dspace |
| spelling | ntu-10356/359132024-01-12T10:19:25Z Budget airlines in Asia : gold mines or minefields? Simon Baccelli. Wan Chew Yoong Nanyang Business School DRNTU::Social sciences::Recreation DRNTU::Business::Industries and labor 49 p. The budget airline industry is an evolving business model for a very dynamic and important industry. There are different models of budget airlines: the European, North American and Asian, which are different in their industry structure. While the no-frill value offering is attractive, nevertheless the appropriate business model is important to ensure success. This study will hopefully help to provide some insights that can contribute to establish the key success factors and also provide some insights for other emerging model. Master of Business Administration 2010-04-23T02:08:07Z 2010-04-23T02:08:07Z 2006 2006 Thesis http://hdl.handle.net/10356/35913 application/pdf |
| spellingShingle | DRNTU::Social sciences::Recreation DRNTU::Business::Industries and labor Simon Baccelli. Budget airlines in Asia : gold mines or minefields? |
| title | Budget airlines in Asia : gold mines or minefields? |
| title_full | Budget airlines in Asia : gold mines or minefields? |
| title_fullStr | Budget airlines in Asia : gold mines or minefields? |
| title_full_unstemmed | Budget airlines in Asia : gold mines or minefields? |
| title_short | Budget airlines in Asia : gold mines or minefields? |
| title_sort | budget airlines in asia gold mines or minefields |
| topic | DRNTU::Social sciences::Recreation DRNTU::Business::Industries and labor |
| url | http://hdl.handle.net/10356/35913 |
| work_keys_str_mv | AT simonbaccelli budgetairlinesinasiagoldminesorminefields |