Tourism marketing for Guangxi : using branding to attract Singapore travelers.

103 p.

Bibliographic Details
Main Authors: Seak, Elsie Siew Kim., Soon, Jacqueline Sio Hwee., Tan, Ellen Shew Yen., Tan, Gertrude Yam Hua.
Other Authors: Ian McGovern
Format: Thesis
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/10356/35935