Growth strategies for liner companies in the time of economic recession

Strategies to combat recessions have been documented extremely well, with extensive research put into it. The liner market, being unique in its own rights as a product and commodity, has been on the rise for the past two decades. This research paper takes a closer look at the liner industry, and spe...

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Main Author: Toon, Nicholas Zhenjie.
Other Authors: School of Civil and Environmental Engineering
Format: Final Year Project (FYP)
Language:English
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/10356/40480
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author Toon, Nicholas Zhenjie.
author2 School of Civil and Environmental Engineering
author_facet School of Civil and Environmental Engineering
Toon, Nicholas Zhenjie.
author_sort Toon, Nicholas Zhenjie.
collection NTU
description Strategies to combat recessions have been documented extremely well, with extensive research put into it. The liner market, being unique in its own rights as a product and commodity, has been on the rise for the past two decades. This research paper takes a closer look at the liner industry, and specifically on growth strategies in times of economic downturns. Due to the lack of available studies and literature as this topic has not been extensively discussed; our project tends to lean heavier towards primary sources of information, namely company interviews and mass industry survey. The main finding of this research was that, strategies for liner industries are not applied as stated from textbooks, and that each company’s demographic profile plays a major part on differences in strategies used and taken. Although strategies taken are very diverse, they still do not deviate much from the bigger picture of financial, market and asset growth.
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spelling ntu-10356/404802023-03-03T17:02:54Z Growth strategies for liner companies in the time of economic recession Toon, Nicholas Zhenjie. School of Civil and Environmental Engineering Vinh V Thai DRNTU::Engineering::Maritime studies::Maritime management and business Strategies to combat recessions have been documented extremely well, with extensive research put into it. The liner market, being unique in its own rights as a product and commodity, has been on the rise for the past two decades. This research paper takes a closer look at the liner industry, and specifically on growth strategies in times of economic downturns. Due to the lack of available studies and literature as this topic has not been extensively discussed; our project tends to lean heavier towards primary sources of information, namely company interviews and mass industry survey. The main finding of this research was that, strategies for liner industries are not applied as stated from textbooks, and that each company’s demographic profile plays a major part on differences in strategies used and taken. Although strategies taken are very diverse, they still do not deviate much from the bigger picture of financial, market and asset growth. Bachelor of Science (Maritime Studies) 2010-06-16T02:31:40Z 2010-06-16T02:31:40Z 2010 2010 Final Year Project (FYP) http://hdl.handle.net/10356/40480 en Nanyang Technological University 37 p. application/pdf application/pdf
spellingShingle DRNTU::Engineering::Maritime studies::Maritime management and business
Toon, Nicholas Zhenjie.
Growth strategies for liner companies in the time of economic recession
title Growth strategies for liner companies in the time of economic recession
title_full Growth strategies for liner companies in the time of economic recession
title_fullStr Growth strategies for liner companies in the time of economic recession
title_full_unstemmed Growth strategies for liner companies in the time of economic recession
title_short Growth strategies for liner companies in the time of economic recession
title_sort growth strategies for liner companies in the time of economic recession
topic DRNTU::Engineering::Maritime studies::Maritime management and business
url http://hdl.handle.net/10356/40480
work_keys_str_mv AT toonnicholaszhenjie growthstrategiesforlinercompaniesinthetimeofeconomicrecession