Understanding factors influencing demand of online information goods : a case study on online music store
Previous studies on online information goods primarily focus on how to capture consumers’ surplus from the perspective of sellers. In this paper, we take a different approach and look from the viewpoint of consumers to investigate how consumers’ attitude toward online information goods could be infl...
Main Authors: | Qian, Chen Hao, Wang, Hao, Seah, Wen Jing |
---|---|
Other Authors: | Goh Kim Huat |
Format: | Final Year Project (FYP) |
Language: | English |
Published: |
2011
|
Subjects: | |
Online Access: | http://hdl.handle.net/10356/44080 |
Similar Items
-
Online privacy : the effect of assurance and compensatory tools on information disclosure.
by: Lim, Victor Chee Sian., et al.
Published: (2008) -
Heterogeneous interactions in online community : economic and social impact for online sellers
by: Chen, Yi
Published: (2019) -
Webtrust: the impact of online response and disclosure of information on consumers' propensity to transact via the net
by: Tan, Eng Teck, et al.
Published: (2008) -
Online privacy concerns in Singapore.
by: Lim, Juliet Mei Fen., et al.
Published: (2008) -
Online purchase and customization of jewellery.
by: Chew, Sek Ling., et al.
Published: (2008)