Use of social computing tools in Barack Obama's election campaign

This study examines the use of Social Computing Tools (SCTs) by Barack Obama during his presidential elections campaign in the year 2008. Since there is no concrete data related to the exact objectives of his campaign, after researching several sources, the author identifies the key objectives that...

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书目详细资料
主要作者: V Krithika
其他作者: Wee Kim Wee School of Communication and Information
格式: Thesis
语言:English
出版: 2011
主题:
在线阅读:http://hdl.handle.net/10356/44830