Webpage ranking : how it affects your selections

What do you need to search for your desired answer? Recalling the period before 1997, the most possible would be “go the libraries”. And now, the most possible answer is a computer with internet connected to find it out on the search engines. Web site like Google, Bing and Yahoo etc. are all commonl...

Full description

Bibliographic Details
Main Author: Zhang, Boyu
Other Authors: Xiao Gaoxi
Format: Final Year Project (FYP)
Language:English
Published: 2011
Subjects:
Online Access:http://hdl.handle.net/10356/45813
_version_ 1826129271542775808
author Zhang, Boyu
author2 Xiao Gaoxi
author_facet Xiao Gaoxi
Zhang, Boyu
author_sort Zhang, Boyu
collection NTU
description What do you need to search for your desired answer? Recalling the period before 1997, the most possible would be “go the libraries”. And now, the most possible answer is a computer with internet connected to find it out on the search engines. Web site like Google, Bing and Yahoo etc. are all commonly used search engine. These search engines will provide long lists of website for each query. How would the user decide the result they really desire? According to the research results from Chitika, a worldwide search-targeted network, the highest Google result impressions percentage is the result listed in the first position at 34.5%. As shown in the result, webpage ranking greatly affect the choices made by the users. In this project, the author will use an implicit search result data collection website which will collect the implicit information during the interviewee making choices after search queries from google.com. The collected data will give a better understanding of how webpage ranking affect the choices under different scenario. The project was built using Apache Web Server, MySQL Database, PHP and HTML to create an intranet based implicit search result data collection website. SQLyogEnt was involved for a better management of the data collected.
first_indexed 2024-10-01T07:37:55Z
format Final Year Project (FYP)
id ntu-10356/45813
institution Nanyang Technological University
language English
last_indexed 2024-10-01T07:37:55Z
publishDate 2011
record_format dspace
spelling ntu-10356/458132023-07-07T17:12:25Z Webpage ranking : how it affects your selections Zhang, Boyu Xiao Gaoxi School of Electrical and Electronic Engineering DRNTU::Engineering::Electrical and electronic engineering::Computer hardware, software and systems What do you need to search for your desired answer? Recalling the period before 1997, the most possible would be “go the libraries”. And now, the most possible answer is a computer with internet connected to find it out on the search engines. Web site like Google, Bing and Yahoo etc. are all commonly used search engine. These search engines will provide long lists of website for each query. How would the user decide the result they really desire? According to the research results from Chitika, a worldwide search-targeted network, the highest Google result impressions percentage is the result listed in the first position at 34.5%. As shown in the result, webpage ranking greatly affect the choices made by the users. In this project, the author will use an implicit search result data collection website which will collect the implicit information during the interviewee making choices after search queries from google.com. The collected data will give a better understanding of how webpage ranking affect the choices under different scenario. The project was built using Apache Web Server, MySQL Database, PHP and HTML to create an intranet based implicit search result data collection website. SQLyogEnt was involved for a better management of the data collected. Bachelor of Engineering 2011-06-22T02:25:30Z 2011-06-22T02:25:30Z 2011 2011 Final Year Project (FYP) http://hdl.handle.net/10356/45813 en Nanyang Technological University 48 p. application/pdf
spellingShingle DRNTU::Engineering::Electrical and electronic engineering::Computer hardware, software and systems
Zhang, Boyu
Webpage ranking : how it affects your selections
title Webpage ranking : how it affects your selections
title_full Webpage ranking : how it affects your selections
title_fullStr Webpage ranking : how it affects your selections
title_full_unstemmed Webpage ranking : how it affects your selections
title_short Webpage ranking : how it affects your selections
title_sort webpage ranking how it affects your selections
topic DRNTU::Engineering::Electrical and electronic engineering::Computer hardware, software and systems
url http://hdl.handle.net/10356/45813
work_keys_str_mv AT zhangboyu webpagerankinghowitaffectsyourselections