Role of perception cross-cultural communication.

The fundamental question that we tried to answer with this study was how differing perceptions of culture could constitute to a cross-cultural communication barrier. To start off, we compared two significantly different cultures, that of America and Singapore, where differing perceptions prevailed....

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Bibliographic Details
Main Authors: Herwani Ahmat., Lee, Liang Leng., Ong, Adeline Li Ching.
Other Authors: Tan Joo Seng
Format: Final Year Project (FYP)
Language:English
Published: 2013
Subjects:
Online Access:http://hdl.handle.net/10356/53066
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author Herwani Ahmat.
Lee, Liang Leng.
Ong, Adeline Li Ching.
author2 Tan Joo Seng
author_facet Tan Joo Seng
Herwani Ahmat.
Lee, Liang Leng.
Ong, Adeline Li Ching.
author_sort Herwani Ahmat.
collection NTU
description The fundamental question that we tried to answer with this study was how differing perceptions of culture could constitute to a cross-cultural communication barrier. To start off, we compared two significantly different cultures, that of America and Singapore, where differing perceptions prevailed. We divided the study into two distinct parts. The pilot study, or Stage 1, was conducted to identify culture and other variables that gave rise to perceptual differences. Instinctively, we came up with six variables that we felt would affect perception. They were culture, the number of years worked in Singapore, the number of years of overseas education, the length of cultural training attended by the expatriate, the age of the American manager and the number of years worked overseas. Our sample population of 10 expatriates were randomly chosen from an exhaustive list of American multinational corporations based in Singapore, and their immediate subordinates, numbering 30, were also included. The data collection methods were interviews for the managers and questionnaires for the local subordinates.
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spelling ntu-10356/530662023-05-19T03:30:08Z Role of perception cross-cultural communication. Herwani Ahmat. Lee, Liang Leng. Ong, Adeline Li Ching. Tan Joo Seng Nanyang Business School DRNTU::Business The fundamental question that we tried to answer with this study was how differing perceptions of culture could constitute to a cross-cultural communication barrier. To start off, we compared two significantly different cultures, that of America and Singapore, where differing perceptions prevailed. We divided the study into two distinct parts. The pilot study, or Stage 1, was conducted to identify culture and other variables that gave rise to perceptual differences. Instinctively, we came up with six variables that we felt would affect perception. They were culture, the number of years worked in Singapore, the number of years of overseas education, the length of cultural training attended by the expatriate, the age of the American manager and the number of years worked overseas. Our sample population of 10 expatriates were randomly chosen from an exhaustive list of American multinational corporations based in Singapore, and their immediate subordinates, numbering 30, were also included. The data collection methods were interviews for the managers and questionnaires for the local subordinates. BUSINESS 2013-05-29T08:54:19Z 2013-05-29T08:54:19Z 1996 1996 Final Year Project (FYP) http://hdl.handle.net/10356/53066 en Nanyang Technological University 119 p. application/pdf
spellingShingle DRNTU::Business
Herwani Ahmat.
Lee, Liang Leng.
Ong, Adeline Li Ching.
Role of perception cross-cultural communication.
title Role of perception cross-cultural communication.
title_full Role of perception cross-cultural communication.
title_fullStr Role of perception cross-cultural communication.
title_full_unstemmed Role of perception cross-cultural communication.
title_short Role of perception cross-cultural communication.
title_sort role of perception cross cultural communication
topic DRNTU::Business
url http://hdl.handle.net/10356/53066
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AT ongadelineliching roleofperceptioncrossculturalcommunication