Finding a market development partner in developing markets
Companies established in developed markets are increasing looking to expand into developing markets. Microsoft, a large multi-national software company enters the developing Cambodian market through its Market Development Partner (MDP) program; a program established in its Singapore office that util...
| Главные авторы: | , , , , |
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| Другие авторы: | |
| Формат: | Диссертация |
| Язык: | English |
| Опубликовано: |
2013
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| Предметы: | |
| Online-ссылка: | http://hdl.handle.net/10356/53167 |