Marketing a non-profit organisation - community chest.
Non-profit organisations (NPOs) may differ from business enterprises in a number of aspects such as in their organisational hierarchy and characteristic of managers and staff. However, the general concept of marketing still applies as an NPO can be seen as one that sells a cause. Donations to a char...
| Главные авторы: | , , |
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| Другие авторы: | |
| Формат: | Final Year Project (FYP) |
| Язык: | English |
| Опубликовано: |
2014
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| Предметы: | |
| Online-ссылка: | http://hdl.handle.net/10356/55566 |