Marketing a non-profit organisation - community chest.

Non-profit organisations (NPOs) may differ from business enterprises in a number of aspects such as in their organisational hierarchy and characteristic of managers and staff. However, the general concept of marketing still applies as an NPO can be seen as one that sells a cause. Donations to a char...

সম্পূর্ণ বিবরণ

গ্রন্থ-পঞ্জীর বিবরন
প্রধান লেখক: Cheong, Winnie Mong Khim, Chua, Tuan Hong, Ng, Yee San
অন্যান্য লেখক: Nanyang Business School
বিন্যাস: Final Year Project (FYP)
ভাষা:English
প্রকাশিত: 2014
বিষয়গুলি:
অনলাইন ব্যবহার করুন:http://hdl.handle.net/10356/55566