Business plan for CityTRAXX

The present electronic information provision industry has not progressed as tremendous as the advancement of the computer. We have come up with a new concept of operating a system, similar to the ones already in the market, that would quicken this hold-up. The system is called CityTRAXX. The purpose...

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Bibliographic Details
Main Authors: Han, Derek Chong Hao, Toh, Bennet Hoong Chye, Tee, Hui Ling
Other Authors: Nanyang Business School
Format: Final Year Project (FYP)
Language:English
Published: 2014
Subjects:
Online Access:http://hdl.handle.net/10356/56306
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author Han, Derek Chong Hao
Toh, Bennet Hoong Chye
Tee, Hui Ling
author2 Nanyang Business School
author_facet Nanyang Business School
Han, Derek Chong Hao
Toh, Bennet Hoong Chye
Tee, Hui Ling
author_sort Han, Derek Chong Hao
collection NTU
description The present electronic information provision industry has not progressed as tremendous as the advancement of the computer. We have come up with a new concept of operating a system, similar to the ones already in the market, that would quicken this hold-up. The system is called CityTRAXX. The purpose of this applied research project is to develop a winning business plan for our conceptual product CityTRAXX. The applied research project focused on comparisons with the various sources of funds available, namely venture capital companies, banks, and governmental agencies. Literature search showed that venture capitalists are the better people to approach for new ventures requiring huge start-up amounts. In addition, we also did our own survey to determine whether there is a market for CityTRAXX. Results showed that the public is favourable for our system and we also found out the general price level that they are willing to pay. We have tailored this business plan in favour of the venture capital companies and following the format would greatly increase any entrepreneur's probability of obtaining funds for his or her new venture.
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spelling ntu-10356/563062023-05-19T06:24:07Z Business plan for CityTRAXX Han, Derek Chong Hao Toh, Bennet Hoong Chye Tee, Hui Ling Nanyang Business School Ravinder K. Zutshi DRNTU::Business The present electronic information provision industry has not progressed as tremendous as the advancement of the computer. We have come up with a new concept of operating a system, similar to the ones already in the market, that would quicken this hold-up. The system is called CityTRAXX. The purpose of this applied research project is to develop a winning business plan for our conceptual product CityTRAXX. The applied research project focused on comparisons with the various sources of funds available, namely venture capital companies, banks, and governmental agencies. Literature search showed that venture capitalists are the better people to approach for new ventures requiring huge start-up amounts. In addition, we also did our own survey to determine whether there is a market for CityTRAXX. Results showed that the public is favourable for our system and we also found out the general price level that they are willing to pay. We have tailored this business plan in favour of the venture capital companies and following the format would greatly increase any entrepreneur's probability of obtaining funds for his or her new venture. BUSINESS 2014-04-04T07:47:30Z 2014-04-04T07:47:30Z 1995 1995 Final Year Project (FYP) http://hdl.handle.net/10356/56306 en Nanyang Technological University 80 p. application/pdf
spellingShingle DRNTU::Business
Han, Derek Chong Hao
Toh, Bennet Hoong Chye
Tee, Hui Ling
Business plan for CityTRAXX
title Business plan for CityTRAXX
title_full Business plan for CityTRAXX
title_fullStr Business plan for CityTRAXX
title_full_unstemmed Business plan for CityTRAXX
title_short Business plan for CityTRAXX
title_sort business plan for citytraxx
topic DRNTU::Business
url http://hdl.handle.net/10356/56306
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