Consumer acceptance of a new fast food : Mexican food

99 p.

Bibliographic Details
Main Author:	Sim Kay Leong, Tan Mei Lin Lena, Tan Tai Suan Andrew
Other Authors:	Robert A Berg
Format:	Final Year Project (FYP)
Published:	2014
Subjects:	DRNTU::Business::Marketing::Consumer behavior
Online Access:	http://hdl.handle.net/10356/57928

Description
Summary:	99 p.

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