The anti-ageing myth : a study on advertising imagery, beauty ideal and women in Singapore
Recent years have seen an exponential growth in skin care consumerism. The late-modern beauty industry is dominant in the ‘flawless’ category of advertising, which sees the intensive sales of anti-ageing products, as youthful-looking skin becomes the new ideal. This study seeks to examine discourses...
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Format: | Final Year Project (FYP) |
Sprog: | English |
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2015
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Online adgang: | http://hdl.handle.net/10356/62466 |