The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group
Efficient utilisation of limited retail space is a problem faced by many provision shops. Due to intense competition and rapid increase in new products, retailers are compelled to evaluate their existing space management. This project undertakes a study of 2 provision shops to provide insights to...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Language: | English |
| Published: |
2015
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/63684 |
| _version_ | 1824455887904833536 |
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| author | Tan, Li Ping Teng, Tai Poh Yak, Siew Hoon |
| author2 | Victor Gray |
| author_facet | Victor Gray Tan, Li Ping Teng, Tai Poh Yak, Siew Hoon |
| author_sort | Tan, Li Ping |
| collection | NTU |
| description | Efficient utilisation of limited retail space is a problem faced by many provision shops.
Due to intense competition and rapid increase in new products, retailers are compelled to
evaluate their existing space management.
This project undertakes a study of 2 provision shops to provide insights to address the
above-mentioned problem. The data collected were used to generate a set of proposed
planograms, specific to the 2 provision shops concerned.
Upon the study, it is submitted that planogramming is a viable technique that provision
shops can adopt In conclusion, it is recommended that franchise chains consider the
acquisition of a computerised space management software. |
| first_indexed | 2025-02-19T03:45:21Z |
| format | Final Year Project (FYP) |
| id | ntu-10356/63684 |
| institution | Nanyang Technological University |
| language | English |
| last_indexed | 2025-02-19T03:45:21Z |
| publishDate | 2015 |
| record_format | dspace |
| spelling | ntu-10356/636842019-12-10T13:32:07Z The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group Tan, Li Ping Teng, Tai Poh Yak, Siew Hoon Victor Gray School of Accountance and Business DRNTU::Business::Operations management::Business logistic Efficient utilisation of limited retail space is a problem faced by many provision shops. Due to intense competition and rapid increase in new products, retailers are compelled to evaluate their existing space management. This project undertakes a study of 2 provision shops to provide insights to address the above-mentioned problem. The data collected were used to generate a set of proposed planograms, specific to the 2 provision shops concerned. Upon the study, it is submitted that planogramming is a viable technique that provision shops can adopt In conclusion, it is recommended that franchise chains consider the acquisition of a computerised space management software. ACCOUNTANCY 2015-05-18T06:04:50Z 2015-05-18T06:04:50Z 1994 1994 Final Year Project (FYP) http://hdl.handle.net/10356/63684 en Nanyang Technological University 100 p. application/pdf |
| spellingShingle | DRNTU::Business::Operations management::Business logistic Tan, Li Ping Teng, Tai Poh Yak, Siew Hoon The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group |
| title | The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group |
| title_full | The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group |
| title_fullStr | The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group |
| title_full_unstemmed | The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group |
| title_short | The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group |
| title_sort | potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio economic group |
| topic | DRNTU::Business::Operations management::Business logistic |
| url | http://hdl.handle.net/10356/63684 |
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