The business plan of Electras Technologies Pte Ltd

A business plan is a logical extension of a firm's strategic planning. The following business plan that is presented in this report is written in accordance to the operations of a real-life business entity - ELECTRAS TECHNOLOGIES PTE LTD - a manufacturer of cellular equipment accessori...

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Main Authors: Lim, Khar Hwee, Loh, Vanessa Wee Heng, Wong, Lai Peng
Other Authors: Raymond W. Y. Kao
Format: Final Year Project (FYP)
Language:English
Published: 2015
Subjects:
Online Access:http://hdl.handle.net/10356/63755
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author Lim, Khar Hwee
Loh, Vanessa Wee Heng
Wong, Lai Peng
author2 Raymond W. Y. Kao
author_facet Raymond W. Y. Kao
Lim, Khar Hwee
Loh, Vanessa Wee Heng
Wong, Lai Peng
author_sort Lim, Khar Hwee
collection NTU
description A business plan is a logical extension of a firm's strategic planning. The following business plan that is presented in this report is written in accordance to the operations of a real-life business entity - ELECTRAS TECHNOLOGIES PTE LTD - a manufacturer of cellular equipment accessories which is currently focusing on its export activities in order to be strategically competitive on a global basis. All information was collected through independent research involving the study and analysis of articles published in journals, magazines as well as interviews conducted with the company's entrepreneurs and various contacts at foreign embassies. Numerical data was gathered via published statistics wherever available. An introduction to the cellular industry is presented to enable our readers to have a better understanding of this report. As ETPL's core products are mainly cellular accessories, the company's financial performance depends on the market demand of cellular equipment. Under Chapter 4, the actual business plan is presented for the purpose of attracting strategic partners to bring ETPL to its next phase of expansion. As a management tool, it provides a focal point for organizing the whole management effort, a summary of business activities, a summary of the company's goals, financial objectives and strategies, and an assessment of the required resources and the allocation. Conclusions solely based on the students' observations, analysis and experience during the six months of preparation work are drawn at the end of this report. The group's opinions are presented under the Final Note to examine the company's achievements and success.
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spelling ntu-10356/637552023-05-19T06:24:02Z The business plan of Electras Technologies Pte Ltd Lim, Khar Hwee Loh, Vanessa Wee Heng Wong, Lai Peng Raymond W. Y. Kao Nanyang Business School DRNTU::Business::Management A business plan is a logical extension of a firm's strategic planning. The following business plan that is presented in this report is written in accordance to the operations of a real-life business entity - ELECTRAS TECHNOLOGIES PTE LTD - a manufacturer of cellular equipment accessories which is currently focusing on its export activities in order to be strategically competitive on a global basis. All information was collected through independent research involving the study and analysis of articles published in journals, magazines as well as interviews conducted with the company's entrepreneurs and various contacts at foreign embassies. Numerical data was gathered via published statistics wherever available. An introduction to the cellular industry is presented to enable our readers to have a better understanding of this report. As ETPL's core products are mainly cellular accessories, the company's financial performance depends on the market demand of cellular equipment. Under Chapter 4, the actual business plan is presented for the purpose of attracting strategic partners to bring ETPL to its next phase of expansion. As a management tool, it provides a focal point for organizing the whole management effort, a summary of business activities, a summary of the company's goals, financial objectives and strategies, and an assessment of the required resources and the allocation. Conclusions solely based on the students' observations, analysis and experience during the six months of preparation work are drawn at the end of this report. The group's opinions are presented under the Final Note to examine the company's achievements and success. BUSINESS 2015-05-19T01:58:57Z 2015-05-19T01:58:57Z 1994 1994 Final Year Project (FYP) http://hdl.handle.net/10356/63755 en Nanyang Technological University 114 p. application/pdf
spellingShingle DRNTU::Business::Management
Lim, Khar Hwee
Loh, Vanessa Wee Heng
Wong, Lai Peng
The business plan of Electras Technologies Pte Ltd
title The business plan of Electras Technologies Pte Ltd
title_full The business plan of Electras Technologies Pte Ltd
title_fullStr The business plan of Electras Technologies Pte Ltd
title_full_unstemmed The business plan of Electras Technologies Pte Ltd
title_short The business plan of Electras Technologies Pte Ltd
title_sort business plan of electras technologies pte ltd
topic DRNTU::Business::Management
url http://hdl.handle.net/10356/63755
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