Business study mission to Mexico manufacturing sector.

A duopoly exists in the Mexican tobacco market, with two very big firms Cigatam and CLM monopolising the market. It would be difficult to enter a market with two big players deeply entrenched and consumers becomingly price-sensitive, unless a new entrant has a way to achieve economies of scale. Ther...

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Bibliographic Details
Main Authors: Choi, Sang Hoe., Lim, Seng Gay., Tan, Raymond Kok Kay., Tan, Paul Teck Kwang.
Other Authors: Heng, Michael Swee Hai
Format: Thesis
Language:English
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/7174
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author Choi, Sang Hoe.
Lim, Seng Gay.
Tan, Raymond Kok Kay.
Tan, Paul Teck Kwang.
author2 Heng, Michael Swee Hai
author_facet Heng, Michael Swee Hai
Choi, Sang Hoe.
Lim, Seng Gay.
Tan, Raymond Kok Kay.
Tan, Paul Teck Kwang.
author_sort Choi, Sang Hoe.
collection NTU
description A duopoly exists in the Mexican tobacco market, with two very big firms Cigatam and CLM monopolising the market. It would be difficult to enter a market with two big players deeply entrenched and consumers becomingly price-sensitive, unless a new entrant has a way to achieve economies of scale. There should be opportunities, though, for foreign companies wishing to strike up alliance or joint ventures through either brand sharing or asset sharing with the two big existing players.
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spelling ntu-10356/71742023-05-19T07:08:16Z Business study mission to Mexico manufacturing sector. Choi, Sang Hoe. Lim, Seng Gay. Tan, Raymond Kok Kay. Tan, Paul Teck Kwang. Heng, Michael Swee Hai Nanyang Business School DRNTU::Business::Industries and labor A duopoly exists in the Mexican tobacco market, with two very big firms Cigatam and CLM monopolising the market. It would be difficult to enter a market with two big players deeply entrenched and consumers becomingly price-sensitive, unless a new entrant has a way to achieve economies of scale. There should be opportunities, though, for foreign companies wishing to strike up alliance or joint ventures through either brand sharing or asset sharing with the two big existing players. Master of Business Administration 2008-09-18T07:41:03Z 2008-09-18T07:41:03Z 2000 2000 Thesis http://hdl.handle.net/10356/7174 en Nanyang Technological University 118 p. application/pdf
spellingShingle DRNTU::Business::Industries and labor
Choi, Sang Hoe.
Lim, Seng Gay.
Tan, Raymond Kok Kay.
Tan, Paul Teck Kwang.
Business study mission to Mexico manufacturing sector.
title Business study mission to Mexico manufacturing sector.
title_full Business study mission to Mexico manufacturing sector.
title_fullStr Business study mission to Mexico manufacturing sector.
title_full_unstemmed Business study mission to Mexico manufacturing sector.
title_short Business study mission to Mexico manufacturing sector.
title_sort business study mission to mexico manufacturing sector
topic DRNTU::Business::Industries and labor
url http://hdl.handle.net/10356/7174
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