Maintaining competitiveness in the Shanghai hotel industry: a case study on International Pudong Shanghai.

Maintaining competitiveness in the Shanghai hotel industry: a case study on International Pudong Shanghai.

In conjunction with the business landscape of the tourism industry in today's China, this paper examines the SIP strategies of one such player in the Shanghai hotel industry - InterContinental Pudong Shanghai.

Bibliographic Details
Main Authors: Le, Thi Ngoc Anh., Li, Janet Chun Jiang., Lim, Hilary Lay Keng., Tng, Grace Ming Li.
Other Authors: Xia, Yang
Format: Thesis
Published: 2008
Subjects:
DRNTU::Business::Industries and labor
Online Access:http://hdl.handle.net/10356/7436

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