The influence of price, perceived risk and perceived quality in flight selection.
This paper studies the influence of three attributes, price, perceived risk and perceived quality, upon flight selection. These three attributes were further tested to determine how they affect the perceived performance of airlines.
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| Other Authors: | |
| Format: | Thesis |
| Language: | English |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/7581 |
| _version_ | 1811691852778176512 |
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| author | Ng, Poh Beng. |
| author2 | Ltivin, Stephen W. |
| author_facet | Ltivin, Stephen W. Ng, Poh Beng. |
| author_sort | Ng, Poh Beng. |
| collection | NTU |
| description | This paper studies the influence of three attributes, price, perceived risk and perceived quality, upon flight selection. These three attributes were further tested to determine how they affect the perceived performance of airlines. |
| first_indexed | 2024-10-01T06:26:29Z |
| format | Thesis |
| id | ntu-10356/7581 |
| institution | Nanyang Technological University |
| language | English |
| last_indexed | 2024-10-01T06:26:29Z |
| publishDate | 2008 |
| record_format | dspace |
| spelling | ntu-10356/75812024-01-12T10:23:29Z The influence of price, perceived risk and perceived quality in flight selection. Ng, Poh Beng. Ltivin, Stephen W. Nanyang Business School DRNTU::Business::Marketing::Consumer behavior This paper studies the influence of three attributes, price, perceived risk and perceived quality, upon flight selection. These three attributes were further tested to determine how they affect the perceived performance of airlines. Master of Business Administration (Hospitality and Tourism Management) 2008-09-18T07:47:45Z 2008-09-18T07:47:45Z 2001 2001 Thesis http://hdl.handle.net/10356/7581 en Nanyang Technological University 40 p. application/pdf |
| spellingShingle | DRNTU::Business::Marketing::Consumer behavior Ng, Poh Beng. The influence of price, perceived risk and perceived quality in flight selection. |
| title | The influence of price, perceived risk and perceived quality in flight selection. |
| title_full | The influence of price, perceived risk and perceived quality in flight selection. |
| title_fullStr | The influence of price, perceived risk and perceived quality in flight selection. |
| title_full_unstemmed | The influence of price, perceived risk and perceived quality in flight selection. |
| title_short | The influence of price, perceived risk and perceived quality in flight selection. |
| title_sort | influence of price perceived risk and perceived quality in flight selection |
| topic | DRNTU::Business::Marketing::Consumer behavior |
| url | http://hdl.handle.net/10356/7581 |
| work_keys_str_mv | AT ngpohbeng theinfluenceofpriceperceivedriskandperceivedqualityinflightselection AT ngpohbeng influenceofpriceperceivedriskandperceivedqualityinflightselection |