Not as innocent as they seem : a content analysis on gender stereotyping in memes

With internet memes regarded as one of the latest fads in online culture, this exploratory study examines the representation of genders in memes using a content analysis of 638 memes from the Know Your Meme Facebook page. Guided by Erving Goffman’s framework for analysis of gender advertisements, th...

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Dades bibliogràfiques
Autors principals: Hong, Crystal Zhen Ting, Robinson, Fiona Mei, Toh, Abigail Jia Jing, Goh, Sherlyn Jia Ling
Altres autors: Edson C. Tandoc Jr
Format: Final Year Project (FYP)
Idioma:English
Publicat: 2019
Matèries:
Accés en línia:http://hdl.handle.net/10356/76589