Impact of packaging revolution on China's dairy product industry

Review the development of the dairy industry as well as the milk consumption market, analyze the driving forces behind the changes, highlighting how innovations in packaging brings new opportunities and challenges to the milk manufacturers and propose a framework for milk manufacturers to make strat...

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Bibliographic Details
Main Authors: Wan, Jiyang, He, Huaguang, Ai, Ling
Other Authors: Chen, Shaoxiang
Format: Thesis
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/7781
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author Wan, Jiyang
He, Huaguang
Ai, Ling
author2 Chen, Shaoxiang
author_facet Chen, Shaoxiang
Wan, Jiyang
He, Huaguang
Ai, Ling
author_sort Wan, Jiyang
collection NTU
description Review the development of the dairy industry as well as the milk consumption market, analyze the driving forces behind the changes, highlighting how innovations in packaging brings new opportunities and challenges to the milk manufacturers and propose a framework for milk manufacturers to make strategic development decisions.
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institution Nanyang Technological University
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spelling ntu-10356/77812024-01-12T10:27:54Z Impact of packaging revolution on China's dairy product industry Wan, Jiyang He, Huaguang Ai, Ling Chen, Shaoxiang Nanyang Business School DRNTU::Business::Industries and labor Review the development of the dairy industry as well as the milk consumption market, analyze the driving forces behind the changes, highlighting how innovations in packaging brings new opportunities and challenges to the milk manufacturers and propose a framework for milk manufacturers to make strategic development decisions. Master of Business Administration 2008-09-18T07:51:11Z 2008-09-18T07:51:11Z 2005 2005 Thesis http://hdl.handle.net/10356/7781 Nanyang Technological University application/pdf
spellingShingle DRNTU::Business::Industries and labor
Wan, Jiyang
He, Huaguang
Ai, Ling
Impact of packaging revolution on China's dairy product industry
title Impact of packaging revolution on China's dairy product industry
title_full Impact of packaging revolution on China's dairy product industry
title_fullStr Impact of packaging revolution on China's dairy product industry
title_full_unstemmed Impact of packaging revolution on China's dairy product industry
title_short Impact of packaging revolution on China's dairy product industry
title_sort impact of packaging revolution on china s dairy product industry
topic DRNTU::Business::Industries and labor
url http://hdl.handle.net/10356/7781
work_keys_str_mv AT wanjiyang impactofpackagingrevolutiononchinasdairyproductindustry
AT hehuaguang impactofpackagingrevolutiononchinasdairyproductindustry
AT ailing impactofpackagingrevolutiononchinasdairyproductindustry