An investigation of shippers’ satisfaction and behaviour towards corporate social responsibility in maritime transport
Anchoring on the theory of planned behaviour (TPB), the current paper investigates the moderating influences of shippers’ corporate social responsibility (CSR) beliefs on their satisfaction and behaviour towards shipping firms’ involvement in CSR. It also analyses organisational and environmental fa...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Journal Article |
| Language: | English |
| Published: |
2019
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| Subjects: | |
| Online Access: | https://hdl.handle.net/10356/82861 http://hdl.handle.net/10220/50290 |
| _version_ | 1824456587700338688 |
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| author | Wong, Yiik Diew Yuen, Kum Fai Thai, Vinh V. |
| author2 | School of Civil and Environmental Engineering |
| author_facet | School of Civil and Environmental Engineering Wong, Yiik Diew Yuen, Kum Fai Thai, Vinh V. |
| author_sort | Wong, Yiik Diew |
| collection | NTU |
| description | Anchoring on the theory of planned behaviour (TPB), the current paper investigates the moderating influences of shippers’ corporate social responsibility (CSR) beliefs on their satisfaction and behaviour towards shipping firms’ involvement in CSR. It also analyses organisational and environmental factors that shape shippers’ CSR beliefs. Survey data were obtained from 276 shippers with business offices located in Singapore, and analysed using multi-sampling approach and linear regression modelling. The results show that shippers with strong CSR beliefs derive greater satisfaction, and exhibit stronger behavioural intentions towards shipping firms’ involvement in CSR. In addition, shippers’ CSR beliefs are influenced by shippers’ organisational characteristics such as (1) firm’s age, (2) firm’s size, (3) degree of internationalisation, (4) types of products shipped, and environmental factors such as (5) perceived environmental and social threats, (6) perceived level of competition, and (7) level of CSR practices in headquarters. The results contribute to TPB research application in both B2C and B2B contexts, and motivate changes to the current marketing and communication practices of shipping firms. |
| first_indexed | 2025-02-19T03:56:29Z |
| format | Journal Article |
| id | ntu-10356/82861 |
| institution | Nanyang Technological University |
| language | English |
| last_indexed | 2025-02-19T03:56:29Z |
| publishDate | 2019 |
| record_format | dspace |
| spelling | ntu-10356/828612020-03-07T11:43:31Z An investigation of shippers’ satisfaction and behaviour towards corporate social responsibility in maritime transport Wong, Yiik Diew Yuen, Kum Fai Thai, Vinh V. School of Civil and Environmental Engineering Theory of Planned Behaviour Corporate Social Responsibility Engineering::Civil engineering Anchoring on the theory of planned behaviour (TPB), the current paper investigates the moderating influences of shippers’ corporate social responsibility (CSR) beliefs on their satisfaction and behaviour towards shipping firms’ involvement in CSR. It also analyses organisational and environmental factors that shape shippers’ CSR beliefs. Survey data were obtained from 276 shippers with business offices located in Singapore, and analysed using multi-sampling approach and linear regression modelling. The results show that shippers with strong CSR beliefs derive greater satisfaction, and exhibit stronger behavioural intentions towards shipping firms’ involvement in CSR. In addition, shippers’ CSR beliefs are influenced by shippers’ organisational characteristics such as (1) firm’s age, (2) firm’s size, (3) degree of internationalisation, (4) types of products shipped, and environmental factors such as (5) perceived environmental and social threats, (6) perceived level of competition, and (7) level of CSR practices in headquarters. The results contribute to TPB research application in both B2C and B2B contexts, and motivate changes to the current marketing and communication practices of shipping firms. Accepted version 2019-10-30T08:10:49Z 2019-12-06T15:07:03Z 2019-10-30T08:10:49Z 2019-12-06T15:07:03Z 2018 Journal Article Yuen, K. F., Thai, V. V., & Wong, Y. D. (2018). An investigation of shippers’ satisfaction and behaviour towards corporate social responsibility in maritime transport. Transportation Research Part A: Policy and Practice, 116275-289. doi:10.1016/j.tra.2018.06.027 0965-8564 https://hdl.handle.net/10356/82861 http://hdl.handle.net/10220/50290 10.1016/j.tra.2018.06.027 en Transportation Research Part A: Policy and Practice © 2018 Elsevier. All rights reserved. This paper was published in Transportation Research Part A: Policy and Practice and is made available with permission of Elsevier. 38 p. application/pdf |
| spellingShingle | Theory of Planned Behaviour Corporate Social Responsibility Engineering::Civil engineering Wong, Yiik Diew Yuen, Kum Fai Thai, Vinh V. An investigation of shippers’ satisfaction and behaviour towards corporate social responsibility in maritime transport |
| title | An investigation of shippers’ satisfaction and behaviour towards corporate social responsibility in maritime transport |
| title_full | An investigation of shippers’ satisfaction and behaviour towards corporate social responsibility in maritime transport |
| title_fullStr | An investigation of shippers’ satisfaction and behaviour towards corporate social responsibility in maritime transport |
| title_full_unstemmed | An investigation of shippers’ satisfaction and behaviour towards corporate social responsibility in maritime transport |
| title_short | An investigation of shippers’ satisfaction and behaviour towards corporate social responsibility in maritime transport |
| title_sort | investigation of shippers satisfaction and behaviour towards corporate social responsibility in maritime transport |
| topic | Theory of Planned Behaviour Corporate Social Responsibility Engineering::Civil engineering |
| url | https://hdl.handle.net/10356/82861 http://hdl.handle.net/10220/50290 |
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