Framing effect : differences in cognitive ability.

Framing effect : differences in cognitive ability.

This study explores how differences in cognitive ability can affect the vulnerability of individuals to framing effects. Individuals with better GCE 'O' Level results are more susceptible to framing bias according to our study.

Bibliographic Details
Main Authors: Ng, Chor Hong., Tan, Ling Ching., Tay, Mei Choo.
Other Authors: Li, Shu
Format: Final Year Project (FYP)
Published: 2008
Subjects:
DRNTU::Business::Management::Decision making
Online Access:http://hdl.handle.net/10356/8330

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