Listening : how hard is it? (A study on listening habits of men and women)

This Applied Research Projects investigates the nature of listening barriers of men and women, in contetx of radio advertisements, through the administration of a listening recall test.

Bibliographic Details
Main Authors: Lim, Wei Yong, Poh, Phyllis Min Li, Tan, Adeline Junhan
Other Authors: Goby, Priscilla Valerie
Format: Final Year Project (FYP)
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/8439
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author Lim, Wei Yong
Poh, Phyllis Min Li
Tan, Adeline Junhan
author2 Goby, Priscilla Valerie
author_facet Goby, Priscilla Valerie
Lim, Wei Yong
Poh, Phyllis Min Li
Tan, Adeline Junhan
author_sort Lim, Wei Yong
collection NTU
description This Applied Research Projects investigates the nature of listening barriers of men and women, in contetx of radio advertisements, through the administration of a listening recall test.
first_indexed 2024-10-01T02:58:41Z
format Final Year Project (FYP)
id ntu-10356/8439
institution Nanyang Technological University
last_indexed 2024-10-01T02:58:41Z
publishDate 2008
record_format dspace
spelling ntu-10356/84392023-05-19T03:05:17Z Listening : how hard is it? (A study on listening habits of men and women) Lim, Wei Yong Poh, Phyllis Min Li Tan, Adeline Junhan Goby, Priscilla Valerie Nanyang Business School DRNTU::Business This Applied Research Projects investigates the nature of listening barriers of men and women, in contetx of radio advertisements, through the administration of a listening recall test. 2008-09-24T07:21:20Z 2008-09-24T07:21:20Z 2002 2002 Final Year Project (FYP) http://hdl.handle.net/10356/8439 Nanyang Technological University application/pdf
spellingShingle DRNTU::Business
Lim, Wei Yong
Poh, Phyllis Min Li
Tan, Adeline Junhan
Listening : how hard is it? (A study on listening habits of men and women)
title Listening : how hard is it? (A study on listening habits of men and women)
title_full Listening : how hard is it? (A study on listening habits of men and women)
title_fullStr Listening : how hard is it? (A study on listening habits of men and women)
title_full_unstemmed Listening : how hard is it? (A study on listening habits of men and women)
title_short Listening : how hard is it? (A study on listening habits of men and women)
title_sort listening how hard is it a study on listening habits of men and women
topic DRNTU::Business
url http://hdl.handle.net/10356/8439
work_keys_str_mv AT limweiyong listeninghowhardisitastudyonlisteninghabitsofmenandwomen
AT pohphyllisminli listeninghowhardisitastudyonlisteninghabitsofmenandwomen
AT tanadelinejunhan listeninghowhardisitastudyonlisteninghabitsofmenandwomen