Family buying behaviour on vacation.
The purpose of the stduy is to examine the spouses' perception on the relative influence exerted by family members across nine sub-vacation decisions. Besides, the buying decision of general consumer products have also been taken into consideration. The results show that most of the decisions a...
| Main Authors: | , , |
|---|---|
| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Published: |
2008
|
| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/8493 |
| _version_ | 1826124208687546368 |
|---|---|
| author | Choo, Wan Yee. Lim, Pei Wen. Soo, Ee Ping. |
| author2 | Xu, Gang |
| author_facet | Xu, Gang Choo, Wan Yee. Lim, Pei Wen. Soo, Ee Ping. |
| author_sort | Choo, Wan Yee. |
| collection | NTU |
| description | The purpose of the stduy is to examine the spouses' perception on the relative influence exerted by family members across nine sub-vacation decisions. Besides, the buying decision of general consumer products have also been taken into consideration. The results show that most of the decisions are jointly made by spouses. |
| first_indexed | 2024-10-01T06:16:44Z |
| format | Final Year Project (FYP) |
| id | ntu-10356/8493 |
| institution | Nanyang Technological University |
| last_indexed | 2024-10-01T06:16:44Z |
| publishDate | 2008 |
| record_format | dspace |
| spelling | ntu-10356/84932023-05-19T07:23:12Z Family buying behaviour on vacation. Choo, Wan Yee. Lim, Pei Wen. Soo, Ee Ping. Xu, Gang Nanyang Business School DRNTU::Business::Marketing::Consumer behavior The purpose of the stduy is to examine the spouses' perception on the relative influence exerted by family members across nine sub-vacation decisions. Besides, the buying decision of general consumer products have also been taken into consideration. The results show that most of the decisions are jointly made by spouses. 2008-09-24T07:21:54Z 2008-09-24T07:21:54Z 2002 2002 Final Year Project (FYP) http://hdl.handle.net/10356/8493 Nanyang Technological University application/pdf |
| spellingShingle | DRNTU::Business::Marketing::Consumer behavior Choo, Wan Yee. Lim, Pei Wen. Soo, Ee Ping. Family buying behaviour on vacation. |
| title | Family buying behaviour on vacation. |
| title_full | Family buying behaviour on vacation. |
| title_fullStr | Family buying behaviour on vacation. |
| title_full_unstemmed | Family buying behaviour on vacation. |
| title_short | Family buying behaviour on vacation. |
| title_sort | family buying behaviour on vacation |
| topic | DRNTU::Business::Marketing::Consumer behavior |
| url | http://hdl.handle.net/10356/8493 |
| work_keys_str_mv | AT choowanyee familybuyingbehaviouronvacation AT limpeiwen familybuyingbehaviouronvacation AT sooeeping familybuyingbehaviouronvacation |