Advertising and development in Malaysia : a content analysis of interracial relationships in magazine advertising
| Main Authors: | , |
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| Other Authors: | |
| Format: | Conference Paper |
| Published: |
2008
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| Online Access: | https://hdl.handle.net/10356/93113 http://hdl.handle.net/10220/2436 |
| _version_ | 1811695985974312960 |
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| author | Zuraidi Ishak Mohamad Md Yusoff |
| author2 | AMIC Seminar-Workshop on Using Entertainment and Advertising for Development Communication : Singapore, Jan 21-24, 1991. |
| author_facet | AMIC Seminar-Workshop on Using Entertainment and Advertising for Development Communication : Singapore, Jan 21-24, 1991. Zuraidi Ishak Mohamad Md Yusoff |
| author_sort | Zuraidi Ishak |
| collection | NTU |
| first_indexed | 2024-10-01T07:32:10Z |
| format | Conference Paper |
| id | ntu-10356/93113 |
| institution | Nanyang Technological University |
| last_indexed | 2024-10-01T07:32:10Z |
| publishDate | 2008 |
| record_format | dspace |
| spelling | ntu-10356/931132020-09-26T20:59:10Z Advertising and development in Malaysia : a content analysis of interracial relationships in magazine advertising Zuraidi Ishak Mohamad Md Yusoff AMIC Seminar-Workshop on Using Entertainment and Advertising for Development Communication : Singapore, Jan 21-24, 1991. DRNTU::Social sciences::Communication::Promotional communication 2008-10-21T03:40:36Z 2019-12-06T18:34:11Z 2008-10-21T03:40:36Z 2019-12-06T18:34:11Z 1991 1991 Conference Paper Zuraidi I. & Mohamad Md Y. (1991). Advertising and development in Malaysia : a content analysis of interracial relationships in magazine advertising. In AMIC Seminar-Workshop on Using Entertainment and Advertising for Development Communication : Singapore, Jan 21-24, 1991. Singapore: Asian Mass Communication Research & Information Centre. https://hdl.handle.net/10356/93113 http://hdl.handle.net/10220/2436 18 p. application/pdf |
| spellingShingle | DRNTU::Social sciences::Communication::Promotional communication Zuraidi Ishak Mohamad Md Yusoff Advertising and development in Malaysia : a content analysis of interracial relationships in magazine advertising |
| title | Advertising and development in Malaysia : a content analysis of interracial relationships in magazine advertising |
| title_full | Advertising and development in Malaysia : a content analysis of interracial relationships in magazine advertising |
| title_fullStr | Advertising and development in Malaysia : a content analysis of interracial relationships in magazine advertising |
| title_full_unstemmed | Advertising and development in Malaysia : a content analysis of interracial relationships in magazine advertising |
| title_short | Advertising and development in Malaysia : a content analysis of interracial relationships in magazine advertising |
| title_sort | advertising and development in malaysia a content analysis of interracial relationships in magazine advertising |
| topic | DRNTU::Social sciences::Communication::Promotional communication |
| url | https://hdl.handle.net/10356/93113 http://hdl.handle.net/10220/2436 |
| work_keys_str_mv | AT zuraidiishak advertisinganddevelopmentinmalaysiaacontentanalysisofinterracialrelationshipsinmagazineadvertising AT mohamadmdyusoff advertisinganddevelopmentinmalaysiaacontentanalysisofinterracialrelationshipsinmagazineadvertising |