Developing virtual social communities : lessons drawn from two Indian social communities

This paper presents two case studies of how the Bohra community and the East Indian community in Mumbai, India make use of social tools that include their own customized community online portals, Facebook and YouTube to create and manage social content for their respective communities. The aim is to...

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Main Authors: Pang, Natalie, Foo, Schubert, Vu, Samantha, Verma, Shweta
Other Authors: Wee Kim Wee School of Communication and Information
Format: Conference Paper
Language:English
Published: 2013
Subjects:
Online Access:https://hdl.handle.net/10356/95806
http://hdl.handle.net/10220/10036
http://www.thinkmind.org/index.php?view=article&articleid=content_2012_3_30_60092
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author Pang, Natalie
Foo, Schubert
Vu, Samantha
Verma, Shweta
author2 Wee Kim Wee School of Communication and Information
author_facet Wee Kim Wee School of Communication and Information
Pang, Natalie
Foo, Schubert
Vu, Samantha
Verma, Shweta
author_sort Pang, Natalie
collection NTU
description This paper presents two case studies of how the Bohra community and the East Indian community in Mumbai, India make use of social tools that include their own customized community online portals, Facebook and YouTube to create and manage social content for their respective communities. The aim is to contrast and identify learning points with regard to the usefulness and effectiveness of social tools for community engagement, and to infer design and development factors for building social innovations for communities in the future. The findings suggest that five area are of perticular importance: (1) Content and knowledge creation, (2) Preservation of cultural identity, (3) Design for social structures, (4) Engendering community trust, and (5) Adapting appropriate integrated-hybrid models.
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spelling ntu-10356/958062019-12-06T19:21:51Z Developing virtual social communities : lessons drawn from two Indian social communities Pang, Natalie Foo, Schubert Vu, Samantha Verma, Shweta Wee Kim Wee School of Communication and Information International Conference on Creative Content Technologies (4th : 2012 : Nice, France) Centre of Social Media Innovations for Communities (COSMIC) DRNTU::Social sciences::Journalism::Reporting on community This paper presents two case studies of how the Bohra community and the East Indian community in Mumbai, India make use of social tools that include their own customized community online portals, Facebook and YouTube to create and manage social content for their respective communities. The aim is to contrast and identify learning points with regard to the usefulness and effectiveness of social tools for community engagement, and to infer design and development factors for building social innovations for communities in the future. The findings suggest that five area are of perticular importance: (1) Content and knowledge creation, (2) Preservation of cultural identity, (3) Design for social structures, (4) Engendering community trust, and (5) Adapting appropriate integrated-hybrid models. Accepted version 2013-06-04T00:51:14Z 2019-12-06T19:21:51Z 2013-06-04T00:51:14Z 2019-12-06T19:21:51Z 2012 2012 Conference Paper Foo, S., Vu, S., Pang, N., & Verma, S. (2012). Developing virtual social communities : lessons drawn from two Indian social communities. The Fourth International Conference on Creative Content Technologies, pp.56-62. https://hdl.handle.net/10356/95806 http://hdl.handle.net/10220/10036 http://www.thinkmind.org/index.php?view=article&articleid=content_2012_3_30_60092 en © 2012 IARIA. This is the author created version of a work that has been peer reviewed and accepted for publication by The Fourth International Conference on Creative Content Technologies, IARIA. It incorporates referee’s comments but changes resulting from the publishing process, such as copyediting, structural formatting, may not be reflected in this document. The published version is available at: [http://www.thinkmind.org/index.php?view=article&articleid=content_2012_3_30_60092]. application/pdf
spellingShingle DRNTU::Social sciences::Journalism::Reporting on community
Pang, Natalie
Foo, Schubert
Vu, Samantha
Verma, Shweta
Developing virtual social communities : lessons drawn from two Indian social communities
title Developing virtual social communities : lessons drawn from two Indian social communities
title_full Developing virtual social communities : lessons drawn from two Indian social communities
title_fullStr Developing virtual social communities : lessons drawn from two Indian social communities
title_full_unstemmed Developing virtual social communities : lessons drawn from two Indian social communities
title_short Developing virtual social communities : lessons drawn from two Indian social communities
title_sort developing virtual social communities lessons drawn from two indian social communities
topic DRNTU::Social sciences::Journalism::Reporting on community
url https://hdl.handle.net/10356/95806
http://hdl.handle.net/10220/10036
http://www.thinkmind.org/index.php?view=article&articleid=content_2012_3_30_60092
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