What consumers want: a study into consumer preferences and perceptions of destination management websites.
Destination Management Organizations (DMOs) are generally semi-public but autonomous tourism organizations involving a partnership with both private sector and regional and or local authorities, aimed at marketing and promoting destinations for (mainly) tourism purposes. In recent years, to achieve...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/9746 |