Factors that influence consumers when applying for debit cards.
This study aims to identify the various factors which influence consumers when deciding whether to apply for a debit card and the relative importance of the respective factors on the decision making process.
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Format: | Final Year Project (FYP) |
Published: |
2008
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Online Access: | http://hdl.handle.net/10356/9755 |
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author | Ong, Wei Ming. Tee, Jin Hao. Teh, Tze Fong. |
author2 | Gerrard, Philip |
author_facet | Gerrard, Philip Ong, Wei Ming. Tee, Jin Hao. Teh, Tze Fong. |
author_sort | Ong, Wei Ming. |
collection | NTU |
description | This study aims to identify the various factors which influence consumers when deciding whether to apply for a debit card and the relative importance of the respective factors on the decision making process. |
first_indexed | 2024-10-01T05:30:43Z |
format | Final Year Project (FYP) |
id | ntu-10356/9755 |
institution | Nanyang Technological University |
last_indexed | 2024-10-01T05:30:43Z |
publishDate | 2008 |
record_format | dspace |
spelling | ntu-10356/97552023-05-19T06:16:17Z Factors that influence consumers when applying for debit cards. Ong, Wei Ming. Tee, Jin Hao. Teh, Tze Fong. Gerrard, Philip Nanyang Business School DRNTU::Business::Marketing::Consumer behavior This study aims to identify the various factors which influence consumers when deciding whether to apply for a debit card and the relative importance of the respective factors on the decision making process. 2008-09-24T07:36:02Z 2008-09-24T07:36:02Z 2005 2005 Final Year Project (FYP) http://hdl.handle.net/10356/9755 Nanyang Technological University application/pdf |
spellingShingle | DRNTU::Business::Marketing::Consumer behavior Ong, Wei Ming. Tee, Jin Hao. Teh, Tze Fong. Factors that influence consumers when applying for debit cards. |
title | Factors that influence consumers when applying for debit cards. |
title_full | Factors that influence consumers when applying for debit cards. |
title_fullStr | Factors that influence consumers when applying for debit cards. |
title_full_unstemmed | Factors that influence consumers when applying for debit cards. |
title_short | Factors that influence consumers when applying for debit cards. |
title_sort | factors that influence consumers when applying for debit cards |
topic | DRNTU::Business::Marketing::Consumer behavior |
url | http://hdl.handle.net/10356/9755 |
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