Tweeting the friendly skies: Investigating information exchange among Twitter users about airlines

Purpose – The purpose of this study is to investigate airline users' microblog postings pertaining to their travel-related information exchange so as to assess their wants, preferences and feedback about airline products and services. Examining such real-time information exchange is important a...

Olles dieđut

Bibliográfalaš dieđut
Váldodahkkit: Sreenivasan, Nirupama Dharmavaram, Lee, Chei Sian, Goh, Dion Hoe-Lian
Eará dahkkit: Wee Kim Wee School of Communication and Information
Materiálatiipa: Journal Article
Giella:English
Almmustuhtton: 2013
Liŋkkat:https://hdl.handle.net/10356/98304
http://hdl.handle.net/10220/12330

Geahča maid