Budget accommodation in Singapore : a demand and supply perspective.

Tourism has always been one of the key economic drivers in Singapore. Hotel average occupancy rates reached a record high of 91% in July 2006 and are projected to be high over the next few years. This research aims to find out the market potential of the budget accommodation (BA) segment and the bus...

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Bibliographic Details
Main Authors: Chay, Sau Fong., Pok, Daniel Ren Mian., Tan, Sherwe.
Other Authors: Henderson, Joan C
Format: Final Year Project (FYP)
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/9945
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author Chay, Sau Fong.
Pok, Daniel Ren Mian.
Tan, Sherwe.
author2 Henderson, Joan C
author_facet Henderson, Joan C
Chay, Sau Fong.
Pok, Daniel Ren Mian.
Tan, Sherwe.
author_sort Chay, Sau Fong.
collection NTU
description Tourism has always been one of the key economic drivers in Singapore. Hotel average occupancy rates reached a record high of 91% in July 2006 and are projected to be high over the next few years. This research aims to find out the market potential of the budget accommodation (BA) segment and the business strategies of the existing BAs in Singapore.
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format Final Year Project (FYP)
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institution Nanyang Technological University
last_indexed 2024-10-01T04:54:22Z
publishDate 2008
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spelling ntu-10356/99452023-05-19T05:44:55Z Budget accommodation in Singapore : a demand and supply perspective. Chay, Sau Fong. Pok, Daniel Ren Mian. Tan, Sherwe. Henderson, Joan C Nanyang Business School DRNTU::Business::Industries and labor Tourism has always been one of the key economic drivers in Singapore. Hotel average occupancy rates reached a record high of 91% in July 2006 and are projected to be high over the next few years. This research aims to find out the market potential of the budget accommodation (BA) segment and the business strategies of the existing BAs in Singapore. 2008-09-24T07:38:05Z 2008-09-24T07:38:05Z 2007 2007 Final Year Project (FYP) http://hdl.handle.net/10356/9945 Nanyang Technological University application/pdf
spellingShingle DRNTU::Business::Industries and labor
Chay, Sau Fong.
Pok, Daniel Ren Mian.
Tan, Sherwe.
Budget accommodation in Singapore : a demand and supply perspective.
title Budget accommodation in Singapore : a demand and supply perspective.
title_full Budget accommodation in Singapore : a demand and supply perspective.
title_fullStr Budget accommodation in Singapore : a demand and supply perspective.
title_full_unstemmed Budget accommodation in Singapore : a demand and supply perspective.
title_short Budget accommodation in Singapore : a demand and supply perspective.
title_sort budget accommodation in singapore a demand and supply perspective
topic DRNTU::Business::Industries and labor
url http://hdl.handle.net/10356/9945
work_keys_str_mv AT chaysaufong budgetaccommodationinsingaporeademandandsupplyperspective
AT pokdanielrenmian budgetaccommodationinsingaporeademandandsupplyperspective
AT tansherwe budgetaccommodationinsingaporeademandandsupplyperspective