Lite-On of Taiwan : towards a leading global technology corporation
This case study traces the development of Taiwan's first listed electronics company Lite-On Technology Corporation during the period 2000 to 2002. Established in 1975, the founders saw the growth potential in the global PC market and decided to expand into the PC peripheral products market in t...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Case Study |
| Language: | English |
| Published: |
2013
|
| Subjects: | |
| Online Access: | https://hdl.handle.net/10356/99872 http://hdl.handle.net/10220/13548 http://www.asiacase.com/case/ntuAbcc/liteOn.html |
| _version_ | 1811677028709040128 |
|---|---|
| author | Tang, Hung Kei Chung, Sang Pok |
| author2 | Nanyang Business School |
| author_facet | Nanyang Business School Tang, Hung Kei Chung, Sang Pok |
| author_sort | Tang, Hung Kei |
| collection | NTU |
| description | This case study traces the development of Taiwan's first listed electronics company Lite-On Technology Corporation during the period 2000 to 2002. Established in 1975, the founders saw the growth potential in the global PC market and decided to expand into the PC peripheral products market in the late 70's. The strategy of riding on the wave of rapid global PC growth had paid off. Lite-On has become one of the most prominent Taiwanese semiconductor and information technology (IT) firms in terms of revenue and world market share of its key products. Period covered 2000 – 2003 |
| first_indexed | 2024-10-01T02:30:51Z |
| format | Case Study |
| id | ntu-10356/99872 |
| institution | Nanyang Technological University |
| language | English |
| last_indexed | 2024-10-01T02:30:51Z |
| publishDate | 2013 |
| record_format | dspace |
| spelling | ntu-10356/998722023-05-19T06:44:43Z Lite-On of Taiwan : towards a leading global technology corporation Tang, Hung Kei Chung, Sang Pok Nanyang Business School Lite-on Corporation Asian Business Case Centre DRNTU::Business This case study traces the development of Taiwan's first listed electronics company Lite-On Technology Corporation during the period 2000 to 2002. Established in 1975, the founders saw the growth potential in the global PC market and decided to expand into the PC peripheral products market in the late 70's. The strategy of riding on the wave of rapid global PC growth had paid off. Lite-On has become one of the most prominent Taiwanese semiconductor and information technology (IT) firms in terms of revenue and world market share of its key products. Period covered 2000 – 2003 2013-09-19T09:17:08Z 2019-12-06T20:12:42Z 2013-09-19T09:17:08Z 2019-12-06T20:12:42Z 2003 2003 Case Study Tang, H. K., & Chung, S. P. (2003). Lite-On of Taiwan : towards a leading global technology corporation. Singapore: The Asian Business Case Centre, Nanyang Technological University. https://hdl.handle.net/10356/99872 http://hdl.handle.net/10220/13548 http://www.asiacase.com/case/ntuAbcc/liteOn.html en © 2003 Nanyang Technological University, Singapore. 19 p. application/pdf |
| spellingShingle | DRNTU::Business Tang, Hung Kei Chung, Sang Pok Lite-On of Taiwan : towards a leading global technology corporation |
| title | Lite-On of Taiwan : towards a leading global technology corporation |
| title_full | Lite-On of Taiwan : towards a leading global technology corporation |
| title_fullStr | Lite-On of Taiwan : towards a leading global technology corporation |
| title_full_unstemmed | Lite-On of Taiwan : towards a leading global technology corporation |
| title_short | Lite-On of Taiwan : towards a leading global technology corporation |
| title_sort | lite on of taiwan towards a leading global technology corporation |
| topic | DRNTU::Business |
| url | https://hdl.handle.net/10356/99872 http://hdl.handle.net/10220/13548 http://www.asiacase.com/case/ntuAbcc/liteOn.html |
| work_keys_str_mv | AT tanghungkei liteonoftaiwantowardsaleadingglobaltechnologycorporation AT chungsangpok liteonoftaiwantowardsaleadingglobaltechnologycorporation |