PERSEPSI PELAKU PASAR PARIWISATA TERHADAP UNSUR-UNSUR PEMBENTUK CITRA DESTINASI (CITY BRANDING KOTA SEMARANG)
Semarang is one of Central Java tourism gate, besides other gates namely Yogyakarta and Surakarta. However, many tourists are more interested in visiting Yogyakarta and Surakarta rather than Semarang. This is because Yogyakarta and Surakarta have clear destination image (iconic). Meanwhile, although...
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Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2012
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