IMPERIALISME BUDAYA DALAM MEDIA (Analisis Wacana Caption Rubrik Fashion �The CG! Look: Gaya Seleb� pada Majalah Cosmogirl! Indonesia)

Discourse is the production base of power, legitimacy and hegemony of the dominant class that produces things like ideas or knowledge containing reproduce the ideology of the discourse, as well as in families, schools, workplaces, social organization and activities of daily living, as well as in it...

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Main Authors: , NOVIANA SARI, , Kuskridho Ambardi, M.A., Ph.D.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2012
Subjects:
ETD
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author , NOVIANA SARI
, Kuskridho Ambardi, M.A., Ph.D.
author_facet , NOVIANA SARI
, Kuskridho Ambardi, M.A., Ph.D.
author_sort , NOVIANA SARI
collection UGM
description Discourse is the production base of power, legitimacy and hegemony of the dominant class that produces things like ideas or knowledge containing reproduce the ideology of the discourse, as well as in families, schools, workplaces, social organization and activities of daily living, as well as in it is a lifestyle. The process of hegemonic discourse lifestyle is one of the strategies of the dominant class to do the politics of cultural imperialism. With an attractive and persuasive language offered in the magazine, the political process to obtain justification of cultural imperialism, because the magazine as an agent not only inform the lifestyle of a particular culture but were able to define where the pattern of life that is considered correct. This study is based to unpack the meaning of lifestyle discourse is offered in a USA magazine franchise into Indonesia, the CosmoGIRL! Indonesia, through the fashion section of The CG! Look: Gaya Seleb and trend-oriented model as a form of cultural imperialism of the west to eastern culture. By analyzing the CG! Look: Gaya Seleb, it is seen anyone who has an interest in the news of the article as well as the strategies of CosmoGirl! as agents of cultural imperialism. By looking at text analysis, social cognition and social context in the analysis of discourse by Van Dijk, can be seen that CosmoGirl! not only successful on the recognition of the values that were introduced but also managed to control the meaning defined above. Seen also that recognition, the introduction and adoption of western lifestyles constitute an intent to control and direct as well as constructing the lifestyle of the west is the need to be done as part of the process of cultural imperialism
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spelling oai:generic.eprints.org:1004082016-03-04T08:47:57Z https://repository.ugm.ac.id/100408/ IMPERIALISME BUDAYA DALAM MEDIA (Analisis Wacana Caption Rubrik Fashion �The CG! Look: Gaya Seleb� pada Majalah Cosmogirl! Indonesia) , NOVIANA SARI , Kuskridho Ambardi, M.A., Ph.D. ETD Discourse is the production base of power, legitimacy and hegemony of the dominant class that produces things like ideas or knowledge containing reproduce the ideology of the discourse, as well as in families, schools, workplaces, social organization and activities of daily living, as well as in it is a lifestyle. The process of hegemonic discourse lifestyle is one of the strategies of the dominant class to do the politics of cultural imperialism. With an attractive and persuasive language offered in the magazine, the political process to obtain justification of cultural imperialism, because the magazine as an agent not only inform the lifestyle of a particular culture but were able to define where the pattern of life that is considered correct. This study is based to unpack the meaning of lifestyle discourse is offered in a USA magazine franchise into Indonesia, the CosmoGIRL! Indonesia, through the fashion section of The CG! Look: Gaya Seleb and trend-oriented model as a form of cultural imperialism of the west to eastern culture. By analyzing the CG! Look: Gaya Seleb, it is seen anyone who has an interest in the news of the article as well as the strategies of CosmoGirl! as agents of cultural imperialism. By looking at text analysis, social cognition and social context in the analysis of discourse by Van Dijk, can be seen that CosmoGirl! not only successful on the recognition of the values that were introduced but also managed to control the meaning defined above. Seen also that recognition, the introduction and adoption of western lifestyles constitute an intent to control and direct as well as constructing the lifestyle of the west is the need to be done as part of the process of cultural imperialism [Yogyakarta] : Universitas Gadjah Mada 2012 Thesis NonPeerReviewed , NOVIANA SARI and , Kuskridho Ambardi, M.A., Ph.D. (2012) IMPERIALISME BUDAYA DALAM MEDIA (Analisis Wacana Caption Rubrik Fashion �The CG! Look: Gaya Seleb� pada Majalah Cosmogirl! Indonesia). UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=56076
spellingShingle ETD
, NOVIANA SARI
, Kuskridho Ambardi, M.A., Ph.D.
IMPERIALISME BUDAYA DALAM MEDIA (Analisis Wacana Caption Rubrik Fashion �The CG! Look: Gaya Seleb� pada Majalah Cosmogirl! Indonesia)
title IMPERIALISME BUDAYA DALAM MEDIA (Analisis Wacana Caption Rubrik Fashion �The CG! Look: Gaya Seleb� pada Majalah Cosmogirl! Indonesia)
title_full IMPERIALISME BUDAYA DALAM MEDIA (Analisis Wacana Caption Rubrik Fashion �The CG! Look: Gaya Seleb� pada Majalah Cosmogirl! Indonesia)
title_fullStr IMPERIALISME BUDAYA DALAM MEDIA (Analisis Wacana Caption Rubrik Fashion �The CG! Look: Gaya Seleb� pada Majalah Cosmogirl! Indonesia)
title_full_unstemmed IMPERIALISME BUDAYA DALAM MEDIA (Analisis Wacana Caption Rubrik Fashion �The CG! Look: Gaya Seleb� pada Majalah Cosmogirl! Indonesia)
title_short IMPERIALISME BUDAYA DALAM MEDIA (Analisis Wacana Caption Rubrik Fashion �The CG! Look: Gaya Seleb� pada Majalah Cosmogirl! Indonesia)
title_sort imperialisme budaya dalam media analisis wacana caption rubrik fashion a��the cg look gaya seleba�� pada majalah cosmogirl indonesia
topic ETD
work_keys_str_mv AT novianasari imperialismebudayadalammediaanalisiswacanacaptionrubrikfashionathecglookgayaselebapadamajalahcosmogirlindonesia
AT kuskridhoambardimaphd imperialismebudayadalammediaanalisiswacanacaptionrubrikfashionathecglookgayaselebapadamajalahcosmogirlindonesia