Isi dan Struktur Tujuan-Tujuan Generic Pada Konsumen Produk Otomotif
The more increase of automotive purchase in Indonesia, especially cars, becomes the interest of the researcher to conduct a study about goal system of the costumer in doing car purchasing. To investigate goal system of the consumers in purchasing cars, it is expected that it will be helpful to the m...
Main Authors: | , CITRA WIDYASTUTI, , Rahmat Hidayat.,S.Psi., M.Sc., Ph.D |
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Format: | Thesis |
Published: |
[Yogyakarta] : Universitas Gadjah Mada
2012
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Subjects: |
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