The Corporate Strategy Formulation of Mirota Corporation Based on Corporate Parenting Framework

With regard to support the success of the diversification strategy policy, the parent company should posses an ability to improve relationship in each unit business that leads to an additional value for its shareholders. Thompson & Strickland& Gamble (2008) conclude that an added value in a...

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Main Authors: , R. Victor Dwi Suryanto, , Amin Wibowo, SE, MBA, Ph.D.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD
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author , R. Victor Dwi Suryanto
, Amin Wibowo, SE, MBA, Ph.D.
author_facet , R. Victor Dwi Suryanto
, Amin Wibowo, SE, MBA, Ph.D.
author_sort , R. Victor Dwi Suryanto
collection UGM
description With regard to support the success of the diversification strategy policy, the parent company should posses an ability to improve relationship in each unit business that leads to an additional value for its shareholders. Thompson & Strickland& Gamble (2008) conclude that an added value in a shareholder can be achieved by doing diversification strategy rather than performing one stand-alone business. Value creation process can be reached by owning these two basic elements, which are value creation insight and distinctive parenting characteristics in the parent company. The uses of those essentials are guiding the corporate-based managers to build an effective strategy planning process and expand the business with good future prospects creating a value to the whole corporate entity. Several strategies in a planning process are implemented to support the implementation on business level, which cannot be executed in corporate level. Campbell et al, 1995 in his research proposes a framework called corporate parenting framework to support the manager�s problems in order to craft corporate level strategy. Besides that, the framework is built to answer the problem where most of chief executives fail to address two critical problems related to what business should a company own and why aside what competitors have. Secondly, another question is on what organizational structure, management process, and philosophy will foster superior performance from its business. This framework has also a purpose of filling the gap of the core competences concept (Hamel & Prahalad, 1990) as it provides meticulous conceptual tools needed for an effective corporate level strategy. This corporate parenting framework is developed by using a structure analytical approach that consists of four main steps: identifying the parenting characteristics of the parent company, searching the parenting opportunities and critical success factors of its business unit, and mapping using the parenting fit matrix. This matrix will describe the position of entire business units in the corporate portfolio into five main categories: heartland business, edge-of-heartland business, ballast business, alien territory business, and value trap business. Every position will have a different implication strategy to improve the future performance. The determination of the position of each business unit in matrix is based on the rating of the fit between parent�s characteristics with parenting opportunities and the records of any misfit between parent�s characteristics with business opportunities.
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spelling oai:generic.eprints.org:1183612016-03-04T08:42:02Z https://repository.ugm.ac.id/118361/ The Corporate Strategy Formulation of Mirota Corporation Based on Corporate Parenting Framework , R. Victor Dwi Suryanto , Amin Wibowo, SE, MBA, Ph.D. ETD With regard to support the success of the diversification strategy policy, the parent company should posses an ability to improve relationship in each unit business that leads to an additional value for its shareholders. Thompson & Strickland& Gamble (2008) conclude that an added value in a shareholder can be achieved by doing diversification strategy rather than performing one stand-alone business. Value creation process can be reached by owning these two basic elements, which are value creation insight and distinctive parenting characteristics in the parent company. The uses of those essentials are guiding the corporate-based managers to build an effective strategy planning process and expand the business with good future prospects creating a value to the whole corporate entity. Several strategies in a planning process are implemented to support the implementation on business level, which cannot be executed in corporate level. Campbell et al, 1995 in his research proposes a framework called corporate parenting framework to support the manager�s problems in order to craft corporate level strategy. Besides that, the framework is built to answer the problem where most of chief executives fail to address two critical problems related to what business should a company own and why aside what competitors have. Secondly, another question is on what organizational structure, management process, and philosophy will foster superior performance from its business. This framework has also a purpose of filling the gap of the core competences concept (Hamel & Prahalad, 1990) as it provides meticulous conceptual tools needed for an effective corporate level strategy. This corporate parenting framework is developed by using a structure analytical approach that consists of four main steps: identifying the parenting characteristics of the parent company, searching the parenting opportunities and critical success factors of its business unit, and mapping using the parenting fit matrix. This matrix will describe the position of entire business units in the corporate portfolio into five main categories: heartland business, edge-of-heartland business, ballast business, alien territory business, and value trap business. Every position will have a different implication strategy to improve the future performance. The determination of the position of each business unit in matrix is based on the rating of the fit between parent�s characteristics with parenting opportunities and the records of any misfit between parent�s characteristics with business opportunities. [Yogyakarta] : Universitas Gadjah Mada 2013 Thesis NonPeerReviewed , R. Victor Dwi Suryanto and , Amin Wibowo, SE, MBA, Ph.D. (2013) The Corporate Strategy Formulation of Mirota Corporation Based on Corporate Parenting Framework. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=58308
spellingShingle ETD
, R. Victor Dwi Suryanto
, Amin Wibowo, SE, MBA, Ph.D.
The Corporate Strategy Formulation of Mirota Corporation Based on Corporate Parenting Framework
title The Corporate Strategy Formulation of Mirota Corporation Based on Corporate Parenting Framework
title_full The Corporate Strategy Formulation of Mirota Corporation Based on Corporate Parenting Framework
title_fullStr The Corporate Strategy Formulation of Mirota Corporation Based on Corporate Parenting Framework
title_full_unstemmed The Corporate Strategy Formulation of Mirota Corporation Based on Corporate Parenting Framework
title_short The Corporate Strategy Formulation of Mirota Corporation Based on Corporate Parenting Framework
title_sort corporate strategy formulation of mirota corporation based on corporate parenting framework
topic ETD
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