ANTESEDEN DAN KONSEKUENSI KEPERCAYAAN DAN RELATIONSHIP COMMITMENT PENYUMBANG PADA ORGANISASI PENGELOLA FILANTROPI
The purpose of this research is to investigate the antecedents and consequences of trust and relationship commitment of donors toward nonprofit organizations within the B2C relationship context. This study uses a survey method and the research samples are individual donors of philanthropy organizati...
| Main Authors: | , |
|---|---|
| Format: | Thesis |
| Published: |
[Yogyakarta] : Universitas Gadjah Mada
2013
|
| Subjects: |