PENGARUH KETERDEDAHAN MEDIA KOMUNIKASI TERHADAP KECEPATAN ADOPSI TEKNOLOGI FERMENTASI KAKAO DI KABUPATEN GUNUNG KIDUL
The main objective of the research was to find out influencing factors of cocoa farmers exposure to comunicaton media and cocoa farmers adoption speed. This research was held in Patuk and Ponjong Subdistrict in Gunung Kidul Regency, using survey method. Analysis of this research was done by multiple...
| Main Authors: | , |
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2013
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| _version_ | 1826046380869681152 |
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| author | , KARTIKA KUMALA DEWI , Ir. Harsoyo, M.Ext.,Ed. |
| author_facet | , KARTIKA KUMALA DEWI , Ir. Harsoyo, M.Ext.,Ed. |
| author_sort | , KARTIKA KUMALA DEWI |
| collection | UGM |
| description | The main objective of the research was to find out influencing factors of cocoa
farmers exposure to comunicaton media and cocoa farmers adoption speed. This research was
held in Patuk and Ponjong Subdistrict in Gunung Kidul Regency, using survey method.
Analysis of this research was done by multiple linier regression. The result indicated that
adoption speed average of cocoa farmers in Gunung Kidul Regency is 29.6 years. It means
cocoa farmers can fully adopted fermentation technology within 29.6 years. The significant
influencing factors of cocoa farmers exposure to communication media are attitude and
motivation, then the unsignificant influencing factors are age and education. The significant
influencing factors of cocoa farmers adoption speed are attitude, motivation, and experience,
then the unsignificant influencing factors are innovation attribute and media exposure. |
| first_indexed | 2024-03-13T22:52:10Z |
| format | Thesis |
| id | oai:generic.eprints.org:120241 |
| institution | Universiti Gadjah Mada |
| last_indexed | 2024-03-13T22:52:10Z |
| publishDate | 2013 |
| publisher | [Yogyakarta] : Universitas Gadjah Mada |
| record_format | dspace |
| spelling | oai:generic.eprints.org:1202412016-03-04T08:39:31Z https://repository.ugm.ac.id/120241/ PENGARUH KETERDEDAHAN MEDIA KOMUNIKASI TERHADAP KECEPATAN ADOPSI TEKNOLOGI FERMENTASI KAKAO DI KABUPATEN GUNUNG KIDUL , KARTIKA KUMALA DEWI , Ir. Harsoyo, M.Ext.,Ed. ETD The main objective of the research was to find out influencing factors of cocoa farmers exposure to comunicaton media and cocoa farmers adoption speed. This research was held in Patuk and Ponjong Subdistrict in Gunung Kidul Regency, using survey method. Analysis of this research was done by multiple linier regression. The result indicated that adoption speed average of cocoa farmers in Gunung Kidul Regency is 29.6 years. It means cocoa farmers can fully adopted fermentation technology within 29.6 years. The significant influencing factors of cocoa farmers exposure to communication media are attitude and motivation, then the unsignificant influencing factors are age and education. The significant influencing factors of cocoa farmers adoption speed are attitude, motivation, and experience, then the unsignificant influencing factors are innovation attribute and media exposure. [Yogyakarta] : Universitas Gadjah Mada 2013 Thesis NonPeerReviewed , KARTIKA KUMALA DEWI and , Ir. Harsoyo, M.Ext.,Ed. (2013) PENGARUH KETERDEDAHAN MEDIA KOMUNIKASI TERHADAP KECEPATAN ADOPSI TEKNOLOGI FERMENTASI KAKAO DI KABUPATEN GUNUNG KIDUL. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=60261 |
| spellingShingle | ETD , KARTIKA KUMALA DEWI , Ir. Harsoyo, M.Ext.,Ed. PENGARUH KETERDEDAHAN MEDIA KOMUNIKASI TERHADAP KECEPATAN ADOPSI TEKNOLOGI FERMENTASI KAKAO DI KABUPATEN GUNUNG KIDUL |
| title | PENGARUH KETERDEDAHAN MEDIA KOMUNIKASI
TERHADAP KECEPATAN ADOPSI TEKNOLOGI FERMENTASI KAKAO
DI KABUPATEN GUNUNG KIDUL |
| title_full | PENGARUH KETERDEDAHAN MEDIA KOMUNIKASI
TERHADAP KECEPATAN ADOPSI TEKNOLOGI FERMENTASI KAKAO
DI KABUPATEN GUNUNG KIDUL |
| title_fullStr | PENGARUH KETERDEDAHAN MEDIA KOMUNIKASI
TERHADAP KECEPATAN ADOPSI TEKNOLOGI FERMENTASI KAKAO
DI KABUPATEN GUNUNG KIDUL |
| title_full_unstemmed | PENGARUH KETERDEDAHAN MEDIA KOMUNIKASI
TERHADAP KECEPATAN ADOPSI TEKNOLOGI FERMENTASI KAKAO
DI KABUPATEN GUNUNG KIDUL |
| title_short | PENGARUH KETERDEDAHAN MEDIA KOMUNIKASI
TERHADAP KECEPATAN ADOPSI TEKNOLOGI FERMENTASI KAKAO
DI KABUPATEN GUNUNG KIDUL |
| title_sort | pengaruh keterdedahan media komunikasi terhadap kecepatan adopsi teknologi fermentasi kakao di kabupaten gunung kidul |
| topic | ETD |
| work_keys_str_mv | AT kartikakumaladewi pengaruhketerdedahanmediakomunikasiterhadapkecepatanadopsiteknologifermentasikakaodikabupatengunungkidul AT irharsoyomexted pengaruhketerdedahanmediakomunikasiterhadapkecepatanadopsiteknologifermentasikakaodikabupatengunungkidul |