PROMOTIONAL PACKAGES OF KAMPOENG KOPI BANARAN

Kampoeng Kopi Banaran is one of coffee plantation in Semarang regency. It was built in August 28, 2002. This place use many strategies to get the consumers and increase their sales. By using this promotional strategy, Kampoeng Kopi Banaran sell their promotional packages, facilities and activities i...

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Bibliographic Details
Main Authors: , KIKI MULIANA ISWATI, , Supriyono, S.S., M.A.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD