UPAYA PT SWEETY TOUR AND TRAVEL DALAM MENGELOLA PEMASARAN PAKET WISATA UNTUK MENJAGA EKSISTENSI PERUSAHAAN
Along with the rapid growth of tourism in Indonesia today, to support the development of tourism accommodation has also been widely established that would support the tourism sector, and as well as the development of the property there are many travel agencies which began to emerge as PT. Sweety Tou...
| Main Authors: | , |
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2013
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| author | , KRISTIAN HANDOYO PUTRO , Prof. Dr. Marsono., SU. |
| author_facet | , KRISTIAN HANDOYO PUTRO , Prof. Dr. Marsono., SU. |
| author_sort | , KRISTIAN HANDOYO PUTRO |
| collection | UGM |
| description | Along with the rapid growth of tourism in Indonesia today, to support the
development of tourism accommodation has also been widely established that
would support the tourism sector, and as well as the development of the property
there are many travel agencies which began to emerge as PT. Sweety Tour &
Travel in order to support or complement in the development of a sector
pariwisata.PT. Sweety Tour & Travel offers travel packages and ticket
reservations, many tour packages offered by several travel agents, they compete
with each other to market their tour packages that have been compiled in such a
manner and by stacking them as attractive as possible by offering competitive
prices.
The tour packageisone of theflagshipproductsin the offer byacompany
providing servicessuch astouristtravelbureau. In addition toproducts
offeredbyPTand travelbureau. Sweety Tour & Trave lneeds to be astrategyin
marketing their productsto consumers. Travel agentscompete against each
otherandcompetein marketing their productsandpromote
thetourismindustryinIndonesia.In apackageof marketingstrategy, packaging,
pricingto be onevery important thingin selling their productsto
facilitateconsumers. Withmarketing effortsandintroducethe name ofthe
companyandits productsto the publicthatthe company isin an effort
tomaintainitsexistencein thefield oftourism industry. |
| first_indexed | 2024-03-13T22:59:11Z |
| format | Thesis |
| id | oai:generic.eprints.org:122335 |
| institution | Universiti Gadjah Mada |
| last_indexed | 2024-03-13T22:59:11Z |
| publishDate | 2013 |
| publisher | [Yogyakarta] : Universitas Gadjah Mada |
| record_format | dspace |
| spelling | oai:generic.eprints.org:1223352016-03-04T08:39:36Z https://repository.ugm.ac.id/122335/ UPAYA PT SWEETY TOUR AND TRAVEL DALAM MENGELOLA PEMASARAN PAKET WISATA UNTUK MENJAGA EKSISTENSI PERUSAHAAN , KRISTIAN HANDOYO PUTRO , Prof. Dr. Marsono., SU. ETD Along with the rapid growth of tourism in Indonesia today, to support the development of tourism accommodation has also been widely established that would support the tourism sector, and as well as the development of the property there are many travel agencies which began to emerge as PT. Sweety Tour & Travel in order to support or complement in the development of a sector pariwisata.PT. Sweety Tour & Travel offers travel packages and ticket reservations, many tour packages offered by several travel agents, they compete with each other to market their tour packages that have been compiled in such a manner and by stacking them as attractive as possible by offering competitive prices. The tour packageisone of theflagshipproductsin the offer byacompany providing servicessuch astouristtravelbureau. In addition toproducts offeredbyPTand travelbureau. Sweety Tour & Trave lneeds to be astrategyin marketing their productsto consumers. Travel agentscompete against each otherandcompetein marketing their productsandpromote thetourismindustryinIndonesia.In apackageof marketingstrategy, packaging, pricingto be onevery important thingin selling their productsto facilitateconsumers. Withmarketing effortsandintroducethe name ofthe companyandits productsto the publicthatthe company isin an effort tomaintainitsexistencein thefield oftourism industry. [Yogyakarta] : Universitas Gadjah Mada 2013 Thesis NonPeerReviewed , KRISTIAN HANDOYO PUTRO and , Prof. Dr. Marsono., SU. (2013) UPAYA PT SWEETY TOUR AND TRAVEL DALAM MENGELOLA PEMASARAN PAKET WISATA UNTUK MENJAGA EKSISTENSI PERUSAHAAN. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=62437 |
| spellingShingle | ETD , KRISTIAN HANDOYO PUTRO , Prof. Dr. Marsono., SU. UPAYA PT SWEETY TOUR AND TRAVEL DALAM MENGELOLA PEMASARAN PAKET WISATA UNTUK MENJAGA EKSISTENSI PERUSAHAAN |
| title | UPAYA PT SWEETY TOUR AND TRAVEL DALAM MENGELOLA PEMASARAN PAKET WISATA UNTUK MENJAGA EKSISTENSI PERUSAHAAN |
| title_full | UPAYA PT SWEETY TOUR AND TRAVEL DALAM MENGELOLA PEMASARAN PAKET WISATA UNTUK MENJAGA EKSISTENSI PERUSAHAAN |
| title_fullStr | UPAYA PT SWEETY TOUR AND TRAVEL DALAM MENGELOLA PEMASARAN PAKET WISATA UNTUK MENJAGA EKSISTENSI PERUSAHAAN |
| title_full_unstemmed | UPAYA PT SWEETY TOUR AND TRAVEL DALAM MENGELOLA PEMASARAN PAKET WISATA UNTUK MENJAGA EKSISTENSI PERUSAHAAN |
| title_short | UPAYA PT SWEETY TOUR AND TRAVEL DALAM MENGELOLA PEMASARAN PAKET WISATA UNTUK MENJAGA EKSISTENSI PERUSAHAAN |
| title_sort | upaya pt sweety tour and travel dalam mengelola pemasaran paket wisata untuk menjaga eksistensi perusahaan |
| topic | ETD |
| work_keys_str_mv | AT kristianhandoyoputro upayaptsweetytourandtraveldalammengelolapemasaranpaketwisatauntukmenjagaeksistensiperusahaan AT profdrmarsonosu upayaptsweetytourandtraveldalammengelolapemasaranpaketwisatauntukmenjagaeksistensiperusahaan |