ANALISIS IMPLEMENTASI MANAJEMEN RANTAI PASOK PADAUSAHA KECIL DAN MENENGAH DI YOGYAKARTA

makes the SME sector as a se Large number of SMEs in Indonesia ctor that has an important role in the Indonesian economy. There are a lot of problem found in SMEs because the ack of management system in SMEs, while the SMEs are very complex. SCM is one of that solution, however, there are pros an...

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Bibliographic Details
Main Authors: HESTIANI, APRILIA, Sopha, Bertha Maya
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
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Summary:makes the SME sector as a se Large number of SMEs in Indonesia ctor that has an important role in the Indonesian economy. There are a lot of problem found in SMEs because the ack of management system in SMEs, while the SMEs are very complex. SCM is one of that solution, however, there are pros and cons among researchers about its application. The research was conducted to identifying the application of SCM in SMEs and its influence on the performance of SMEs. The questionnaire was distributed in 39 SMEs in Yogyakarta. Respondents were asked to answer 4 questions section which aims to determine the respondents' general knowledge about SCM, type of market and strategy of the respondents, frequency of SCM implementation, and performance of the business respondents. Results of this study showed that only 5 respondents who have knowledge of SCM. Types of markets owned 76.92% of respondents are responsive and have a strong correlation with its strategy. Chi square results showed only availability of products for consumers, employees training on quality, cost-efficiency transportation, consumer involvement in product design that rely on the analysis of strategic relationships with frequency application of SCM. In the analysis of the application of SCM relationships with non-financial and financial performance of SMEs, the implementation of some items had significant and marginally significant correlation. Some items have a negative correlation with non-financial and financial performance of SMEs. However, SCM is potential implemented in SMEs, because some respondent implement SCM, yet they don't have any knowledge in SCM.