NILAI SOSIAL � BUDAYA dan SPIRIT KEWIRAUSAHAAN (Studi di Desa Wukirsari, Kecamatan Imogiri, Kabupaten Bantul, Provinsi Daerah Istimewa Yogyakarta)

Enterpreneur has been a promising occupation nowadays, starts from home made industries, trading, tertiary industries, etc. Having certain skillful which usually learnt by family and livelihood, somebody can be a success enterpreneur. Indifferent with Wukirsari villagers, they chosen enterpreneur in...

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Bibliographic Details
Main Authors: , KEN RETNO BUDIPRATIWI, , Prof. Dr. Susetiawan
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD
Description
Summary:Enterpreneur has been a promising occupation nowadays, starts from home made industries, trading, tertiary industries, etc. Having certain skillful which usually learnt by family and livelihood, somebody can be a success enterpreneur. Indifferent with Wukirsari villagers, they chosen enterpreneur in traditional craft division as their occupation. It�s been more interesting when we know that in May 2006th, villagers live has been destroyed for while because the earthquake. But, in 2013th, their live back to normal, as nothing happened. Enterpreneur activities shown us their progress so when we calls Wukirsari Village, the first thing we will think is their unique craft, such as batik, leather, etc. To know about the enterpreneur motivation deeper, this research used mix methods. Concurrent triangulation strategy chosen as research approach because data collection has been done in current time. Datas which needed in analysis collected by depth interview, questioner, documentation, and observation. Infomarnts for depth interview in batch of 16 people, who came from each kind of craft, batik, leather, bamboo, and traditional roof. The informants has been chosen using purposive sampling. Respondents chosen using stratified random sampling. From datas collected, has been analyze using 2 theories, n-Ach by David McClelland and Protestant ethic by Max Weber. N-ach said that someone do something because psychologically he his self needs an achievement. Protestant ethic said that someone work as religion interpretation and their trust to God. In fact, the two theories can not be diseparate to explain the facts. Psychologically, villagers works and felt satisfy when their work give them a good result, then religion influenced that formed an work ethic. Beside satisfy with their work�s result and do their religion responsibilty, they have to work honestly, help each other, etc. Religion, local wisdom, and social network has been a spirit unity to villagers to be an enterpreneur. Religion influenced to social network, especially in social interaction, while social network influenced in skillful progress. In the other side, local wisdom influenced religion understanding. But I do not know which one most dominated and motivated them to be an enterpreneur in traditional craft division.