| Summary: | Yogyakarta known as the city of education and cultural, this city is one of the tourism
destinations in Indonesia which has evolved from various sectors of the economy
especially sector trade. That is developing counter handphone and pre-paid voucher.
By year to year the business has been moving up significantly, due to the need of
communication via mobile phones has changed, from the tertiary to the primary
needs.
The purpose of this research is to know the characteristics counter, encircle the
development pattern how counter handphones and pre-paid voucher. Research
method is used methods or observation, logging and measurement in the field, making
border areas pengcoveran and doing interviews with those who are considered to be
aware of the existence counter in Yogyakarta with the method data
analysis descriptive statistics.
When viewed from the place of business ownership status, they prefer to rent a place
(62%) to built their counter. While according to business areas, housing area are
very interested for the successful business counter handphone and pre-paid voucher
in Yogyakarta (30.2%), with the kinds of business places is a kiosk (91.7%). For the
location is divided into six counter type, from the six types of location was chosen
location hook ( corner) (38%), while for size counter was built with size < 5 m²
(67.4%). In the election type way, 48.9% choose location along the way page or
protocol.
Counter handphones and pre-paid voucher in Yogyakarta is not only are
concentrated in one place, but spread in all sub-districts that there is in
Yogyakarta . Encircle counter handphone and pre-paid voucher generally found in
along the network urban Yogyakarta. In the network with accessibility that was
generally there are many shops and office buildings or other centers such as
hospitals, hotels lodging, campus.
From the result of the research can be concluded that the distribution counter
handphone and pre-paid voucher more standing in the region, with high
accessibility , and also the region, with its population density facilities services .
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