PENGARUH KOMUNIKASI INTERPERSONAL TERHADAP PENGAMBILAN KEPUTUSAN INOVASI DALAM BUDIDAYA BAWANG MERAH DI LAHAN PASIR PANTAI KECAMATAN SANDEN KABUPATEN BANTUL

coastal land This research has the aim to determine: the factors that affect interpersonal communication, and its influence on innovation decision-making toward onion cultivation in sandy in Sanden subdistrict of Bantul regency. and farmer groups The method used in this research is descriptive metho...

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书目详细资料
Main Authors: , R. AHMAD MUARIF FEBRIANTO, , Ir. Roso Witjaksono, MS.
格式: Thesis
出版: [Yogyakarta] : Universitas Gadjah Mada 2014
主题:
ETD
实物特征
总结:coastal land This research has the aim to determine: the factors that affect interpersonal communication, and its influence on innovation decision-making toward onion cultivation in sandy in Sanden subdistrict of Bantul regency. and farmer groups The method used in this research is descriptive method with survey technique. The villages samples were selected purposively by chosing the most potential villages in onion cultivation in sandy coastal land, which is a group of farmers namely Manunggal from Srigading village and farmer group of Karangrejo from Gadingharjo village. It was taken randomly as much as 30 farmers from each farmer group. Data were analyzed by frequency distribution tables and Chi Square analysis. research results showed that the factors that affect interpersonal The communication are farmersâ�� level of education that affect positively, age and being active farmer in group that affect negatively, while other factors, namely land size, attitudes and motivations do not affect the farmers interpersonal communication. Interpersonal communication with farmersâ�� relatives, group leaders, merchants and universities influence the decision making of nurseries. Furthermore, farmersâ�� interpersonal communication with the elucidators, group leaders and traders affect harvesting decisions. Finally, interpersonal communication with the head of a group of farmers, merchants, counselor of the department and college influence to decision-making on plant pest control and marketing in onion cultivation in sandy coastal land.