ANALISIS SEGMENTASI PASAR DAN PENGARUH CITY MARKETING MIX 7P TERHADAP REPUTASI PROVINSI SUMATERA BARAT SEBAGAI DESTINASI WISATA MICE (Studi pada Pasar Aparatur Pemerintah)
The research presented in this study is concerned with the improvement on West Sumatera�s MICE based tourism. This study presents an analysis of West Sumatera�s tourism stakeholder efforts to improve West Sumatera�s reputation as a MICE tourism destination using qualitative approach. Further,...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2014
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