KOMUNIKASI PEMASARAN HERI PEMAD ART MANAGEMENT (HPAM) DALAM MENJADIKAN EVENT ART JOG SEBAGAI EVENT PASAR SENI

Yogyakarta as a city culture, produces much artist whose work can compete in the international market. The emergence of new contemporary art artists potential, move Heri Pemad Art Management to help these artists, encroach on the market that it should be. Be an ArtJog event as world class art fair e...

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Main Authors: , ANNISA NURRACHMI H.N, , Pulung Setiosuci Perbawani, SIP., MM.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2014
Subjects:
ETD
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author , ANNISA NURRACHMI H.N
, Pulung Setiosuci Perbawani, SIP., MM.
author_facet , ANNISA NURRACHMI H.N
, Pulung Setiosuci Perbawani, SIP., MM.
author_sort , ANNISA NURRACHMI H.N
collection UGM
description Yogyakarta as a city culture, produces much artist whose work can compete in the international market. The emergence of new contemporary art artists potential, move Heri Pemad Art Management to help these artists, encroach on the market that it should be. Be an ArtJog event as world class art fair events as receptacle of these artists for promotional and transactional activities, their work in the community both local and international. To inform the event Art Jogs to the target audience, HPAM using cooperation with media can come from local media, national media, or media abroad. Cooperation with the foreign media aim to promote Art Jogs internationally for example through news coverage in the media with a teaser about the plans of organizing Art Jogs. The preaching of the word appearsthrough magazines, newsletters, or through the website of the art community abroad. ArtJog is not just art exhibitions. In it there is a transactional activity. Not only works of art from artists participants ArtJog, from concept and form his own, ArtJog is also a work of art. The methods used in this research, will describe a phenomenon that occurs in ArtJog, exposing data that is found during the observation. So we can figure out how to do the activities of HPAM marketing communications in the event ArtJog.
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institution Universiti Gadjah Mada
last_indexed 2024-03-13T23:25:32Z
publishDate 2014
publisher [Yogyakarta] : Universitas Gadjah Mada
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spelling oai:generic.eprints.org:1296032016-03-04T07:52:23Z https://repository.ugm.ac.id/129603/ KOMUNIKASI PEMASARAN HERI PEMAD ART MANAGEMENT (HPAM) DALAM MENJADIKAN EVENT ART JOG SEBAGAI EVENT PASAR SENI , ANNISA NURRACHMI H.N , Pulung Setiosuci Perbawani, SIP., MM. ETD Yogyakarta as a city culture, produces much artist whose work can compete in the international market. The emergence of new contemporary art artists potential, move Heri Pemad Art Management to help these artists, encroach on the market that it should be. Be an ArtJog event as world class art fair events as receptacle of these artists for promotional and transactional activities, their work in the community both local and international. To inform the event Art Jogs to the target audience, HPAM using cooperation with media can come from local media, national media, or media abroad. Cooperation with the foreign media aim to promote Art Jogs internationally for example through news coverage in the media with a teaser about the plans of organizing Art Jogs. The preaching of the word appearsthrough magazines, newsletters, or through the website of the art community abroad. ArtJog is not just art exhibitions. In it there is a transactional activity. Not only works of art from artists participants ArtJog, from concept and form his own, ArtJog is also a work of art. The methods used in this research, will describe a phenomenon that occurs in ArtJog, exposing data that is found during the observation. So we can figure out how to do the activities of HPAM marketing communications in the event ArtJog. [Yogyakarta] : Universitas Gadjah Mada 2014 Thesis NonPeerReviewed , ANNISA NURRACHMI H.N and , Pulung Setiosuci Perbawani, SIP., MM. (2014) KOMUNIKASI PEMASARAN HERI PEMAD ART MANAGEMENT (HPAM) DALAM MENJADIKAN EVENT ART JOG SEBAGAI EVENT PASAR SENI. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=69996
spellingShingle ETD
, ANNISA NURRACHMI H.N
, Pulung Setiosuci Perbawani, SIP., MM.
KOMUNIKASI PEMASARAN HERI PEMAD ART MANAGEMENT (HPAM) DALAM MENJADIKAN EVENT ART JOG SEBAGAI EVENT PASAR SENI
title KOMUNIKASI PEMASARAN HERI PEMAD ART MANAGEMENT (HPAM) DALAM MENJADIKAN EVENT ART JOG SEBAGAI EVENT PASAR SENI
title_full KOMUNIKASI PEMASARAN HERI PEMAD ART MANAGEMENT (HPAM) DALAM MENJADIKAN EVENT ART JOG SEBAGAI EVENT PASAR SENI
title_fullStr KOMUNIKASI PEMASARAN HERI PEMAD ART MANAGEMENT (HPAM) DALAM MENJADIKAN EVENT ART JOG SEBAGAI EVENT PASAR SENI
title_full_unstemmed KOMUNIKASI PEMASARAN HERI PEMAD ART MANAGEMENT (HPAM) DALAM MENJADIKAN EVENT ART JOG SEBAGAI EVENT PASAR SENI
title_short KOMUNIKASI PEMASARAN HERI PEMAD ART MANAGEMENT (HPAM) DALAM MENJADIKAN EVENT ART JOG SEBAGAI EVENT PASAR SENI
title_sort komunikasi pemasaran heri pemad art management hpam dalam menjadikan event art jog sebagai event pasar seni
topic ETD
work_keys_str_mv AT annisanurrachmihn komunikasipemasaranheripemadartmanagementhpamdalammenjadikaneventartjogsebagaieventpasarseni
AT pulungsetiosuciperbawanisipmm komunikasipemasaranheripemadartmanagementhpamdalammenjadikaneventartjogsebagaieventpasarseni