ANALISIS PENILAIAN KINERJA ORGANISASI DENGAN MENGGUNAKAN KONSEP BALANCED SCORECARD PADA PD BPR BANK SLEMAN YOGYAKARTA

The purpose of this study was to assess the performance of the organization by using the concept of the balanced scorecard. To assess the performance of the company using the four balanced scorecard perspectives namely financial perspective, customer perspective, internal business perspective and le...

Full description

Bibliographic Details
Main Authors: , SANDRA TANJUNG SARI, , Ertambang Nahartyo, Ph.D., CMA
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2014
Subjects:
ETD
Description
Summary:The purpose of this study was to assess the performance of the organization by using the concept of the balanced scorecard. To assess the performance of the company using the four balanced scorecard perspectives namely financial perspective, customer perspective, internal business perspective and learning and growth perspectives. Sampling method used in this study is purposive sampling.The samples consist of 150 to assess customer satisfaction and employee satisfaction firm. Moreover, the analysis method used in this study is multiple linear regression. The results of this result showed that all four perspectives causally related and intertwined with each other. Percentage level of employee training has a positive effect on the level of satisfaction increased productivity so that employees have a good category . Customer satisfaction levels indicate that both categories have a positive effect on the profitability of the consumer . Assessment of performance from three perspectives positive effect on the financial perspective so that the profit is in getting the company from year to year increase.