| Summary: | This study explains about determinants of total revenue of footwear�s export that belongs to Indonesia and China using data panel regression. The analysis is including data of total revenue of footwear�s export over 5 years and across 28 countries as their both importers. Of all determinants for export demand, this study is using 5 factors which are footwear price, importers� income, consumers� preferences, competitor�s price, and bilateral exchange rate of Indonesia and China to 28 importer countries. The data was taken from UNCOMTRADE, IMF, World Bank and UNCTAD. Fixed effect was preferable in this model and the results shows that the changes in both total revenue of Indonesia and china�s footwear export are significantly determined by 4 of all 5 variables mentioned above, only consumers� preference isn�t. The footwear product from both countries, are equally inelastic, liked by its consumers and substitute to each other.
Keyword: Total revenue, Footwear, Data panel regression, Fixed effect. xvii
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