PROMOSI PARIWISATA TAMAN NASIONAL GUNUNG MERAPI: Studi Kasus Deskriptif Promosi Pariwisata oleh Balai Taman Nasional Gunung Merapi
Every year stretching Indonesian tourism is increasing, it is certainly supported by the tourism promotion activities undertaken by the government in general or the relevant manager attractions, one of which is the National Park of Mount Merapi. As the parties were given the responsibility by the go...
| Main Authors: | , |
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| Format: | Thesis |
| Published: |
[Yogyakarta] : Universitas Gadjah Mada
2014
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| _version_ | 1797035748823662592 |
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| author | , SATVIKA ANANTHA , Drs. Widodo Agus Setianto, M.Si. |
| author_facet | , SATVIKA ANANTHA , Drs. Widodo Agus Setianto, M.Si. |
| author_sort | , SATVIKA ANANTHA |
| collection | UGM |
| description | Every year stretching Indonesian tourism is increasing, it is certainly supported
by the tourism promotion activities undertaken by the government in general or
the relevant manager attractions, one of which is the National Park of Mount
Merapi. As the parties were given the responsibility by the government to manage
the National Park of Mount Merapi, promoting existing attractions in the
National Park of Mount Merapi is one of the responsibilities that must be run by
the National Park of Mount Merapi.
In the implementation of its own tourism promotion which consists of eight
processes, namely: identifying the target audience, determine the purpose of
promotion, designing messages, select the source of the message, set the number
of promotional budgets, determine the promotion mix, measure campaign results,
and managing the communication process. The National Park of Mount Merapi
as one of the government organization in charge of the conservation and
management of the National Park of Mount Merapi seen phenomenon by
stretching the growing tourism in Indonesia feel the need to promote tourism. In
addition to increasing the level of tourist arrivals, tourism promotion activities
are considered to foster community participation in environmental conservation
The purpose of this study is to present tourism promotion activities conducted by
the National Park of Mount Merapi in increasing the number of tourist arrivals in
the existing attractions in the National Park of Mount Merapi. This study used a
qualitative approach with descriptive case study method and data analysis with
the pairing pattern. The results in this study describe the ongoing tourism
promotion activities in the area of the Mount Merapi National Park by the
National Park of Mount Merapi.
Keyword: Promotion, Tourism, and National Park |
| first_indexed | 2024-03-13T23:35:30Z |
| format | Thesis |
| id | oai:generic.eprints.org:132215 |
| institution | Universiti Gadjah Mada |
| last_indexed | 2024-03-13T23:35:30Z |
| publishDate | 2014 |
| publisher | [Yogyakarta] : Universitas Gadjah Mada |
| record_format | dspace |
| spelling | oai:generic.eprints.org:1322152016-03-04T08:12:05Z https://repository.ugm.ac.id/132215/ PROMOSI PARIWISATA TAMAN NASIONAL GUNUNG MERAPI: Studi Kasus Deskriptif Promosi Pariwisata oleh Balai Taman Nasional Gunung Merapi , SATVIKA ANANTHA , Drs. Widodo Agus Setianto, M.Si. ETD Every year stretching Indonesian tourism is increasing, it is certainly supported by the tourism promotion activities undertaken by the government in general or the relevant manager attractions, one of which is the National Park of Mount Merapi. As the parties were given the responsibility by the government to manage the National Park of Mount Merapi, promoting existing attractions in the National Park of Mount Merapi is one of the responsibilities that must be run by the National Park of Mount Merapi. In the implementation of its own tourism promotion which consists of eight processes, namely: identifying the target audience, determine the purpose of promotion, designing messages, select the source of the message, set the number of promotional budgets, determine the promotion mix, measure campaign results, and managing the communication process. The National Park of Mount Merapi as one of the government organization in charge of the conservation and management of the National Park of Mount Merapi seen phenomenon by stretching the growing tourism in Indonesia feel the need to promote tourism. In addition to increasing the level of tourist arrivals, tourism promotion activities are considered to foster community participation in environmental conservation The purpose of this study is to present tourism promotion activities conducted by the National Park of Mount Merapi in increasing the number of tourist arrivals in the existing attractions in the National Park of Mount Merapi. This study used a qualitative approach with descriptive case study method and data analysis with the pairing pattern. The results in this study describe the ongoing tourism promotion activities in the area of the Mount Merapi National Park by the National Park of Mount Merapi. Keyword: Promotion, Tourism, and National Park [Yogyakarta] : Universitas Gadjah Mada 2014 Thesis NonPeerReviewed , SATVIKA ANANTHA and , Drs. Widodo Agus Setianto, M.Si. (2014) PROMOSI PARIWISATA TAMAN NASIONAL GUNUNG MERAPI: Studi Kasus Deskriptif Promosi Pariwisata oleh Balai Taman Nasional Gunung Merapi. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=72735 |
| spellingShingle | ETD , SATVIKA ANANTHA , Drs. Widodo Agus Setianto, M.Si. PROMOSI PARIWISATA TAMAN NASIONAL GUNUNG MERAPI: Studi Kasus Deskriptif Promosi Pariwisata oleh Balai Taman Nasional Gunung Merapi |
| title | PROMOSI PARIWISATA TAMAN NASIONAL GUNUNG MERAPI: Studi Kasus Deskriptif Promosi Pariwisata oleh Balai Taman Nasional Gunung Merapi |
| title_full | PROMOSI PARIWISATA TAMAN NASIONAL GUNUNG MERAPI: Studi Kasus Deskriptif Promosi Pariwisata oleh Balai Taman Nasional Gunung Merapi |
| title_fullStr | PROMOSI PARIWISATA TAMAN NASIONAL GUNUNG MERAPI: Studi Kasus Deskriptif Promosi Pariwisata oleh Balai Taman Nasional Gunung Merapi |
| title_full_unstemmed | PROMOSI PARIWISATA TAMAN NASIONAL GUNUNG MERAPI: Studi Kasus Deskriptif Promosi Pariwisata oleh Balai Taman Nasional Gunung Merapi |
| title_short | PROMOSI PARIWISATA TAMAN NASIONAL GUNUNG MERAPI: Studi Kasus Deskriptif Promosi Pariwisata oleh Balai Taman Nasional Gunung Merapi |
| title_sort | promosi pariwisata taman nasional gunung merapi studi kasus deskriptif promosi pariwisata oleh balai taman nasional gunung merapi |
| topic | ETD |
| work_keys_str_mv | AT satvikaanantha promosipariwisatatamannasionalgunungmerapistudikasusdeskriptifpromosipariwisataolehbalaitamannasionalgunungmerapi AT drswidodoagussetiantomsi promosipariwisatatamannasionalgunungmerapistudikasusdeskriptifpromosipariwisataolehbalaitamannasionalgunungmerapi |