EFEKTIFITAS PEMASARAN ATRAKSI PARIWISATA DI KABUPATEN BOYOLALI OLEH DINAS KEBUDAYAAN DAN PARIWISATA KABUPATEN BOYOLALI TAHUN 2013-2014
Tourism marketing is essential to create an tourist attraction can be recognized by the public. This final report describes the duties, functions and role of the marketing field of Dinas Kebudayaan dan Pariwisata Kabupaten Boyolali so we know how efective marketing of tourist attractions in Boyolali...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2014
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| Summary: | Tourism marketing is essential to create an tourist attraction can be
recognized by the public. This final report describes the duties, functions and role
of the marketing field of Dinas Kebudayaan dan Pariwisata Kabupaten Boyolali
so we know how efective marketing of tourist attractions in Boyolali in the year
2013-2014
To answer the research question, reseacher do the direct survey and do
The Job Training (OJT) and conduct interviews directly with the Head of
Marketing and staff of the Department of Culture and Tourism Boyolali.
The field work practices resulted in the finding that the marketing strategy
that has been done by the Dinas Kebudayaan dan Pariwisata Kabupaten Boyolali
less effective to increase the numbers of visits by tourists so it is necessary to
evaluate and create a new strategy that has not been done. |
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