| Summary: | This study aims to identify creation of Purnama Jaya Farm�s website, knowing
the response of students toward the website, and the influencing factors of it.
The method used in this research was descriptive approach by survey technique.
The sampling of department were done purposively, while the sampling of students was
done randomly. The number of total sample was 64 students from Department of
Agricultural Socio-Economics from class of 2010 to class of 2013. From each class
taken 8 Agribusiness students and 8 Agricultural Extension and Communication
students. The analysis methods used proportion test and multiple linier regression
analysis.
The result of this research showed that response of students toward Purnama
Jaya Farm�s website were high. The quality of information and ease of use positively
affected toward response of students, while sex, academic program, degree of
education, perception, quality of system, and playfulness didn�t have significant affect.
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